By Kerry Yoakum (OAAA) One out of three states could consider proposals this year to tax services traditionally exempt from sales taxes (advertising is a service). Several factors are driving this trend: Some states face budget stress The service sector is a growing part of the economy Politically, taxing services […]
OOH PSA Campaign Reaches Rival Audiences in a Politically Turbulent Year February 27, 2017 (Washington, DC) – A recent out of home (OOH) advertising campaign aiming to increase voter participation in the 2016 Presidential election demonstrated OOH’s ability, especially when connected with digital media, to contextually and geographically target and […]
Company: Bilton Outdoor Headquarters: P.O. Box 98, St. George, SC 29477 Market: Southeastern South Carolina Phone: 843.563.2341 Email: steve@biltonoutdoor.com Founded by Steve Bilton, Bilton Outdoor has been providing outdoor advertising solutions since 1985. They have I-95 billboards located in South Carolina two miles before I-26 driving North and two miles below I 26 […]
NEW YORK, Feb. 23, 2017 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) announced today the first implementation of its ON Smart Media platform with the Massachusetts Bay Transportation Authority (MBTA), deploying eight digital Liveboards at Copley Station. Live Nation, Boston Ballet, and Experience Kissimmee are the launch advertisers, promoting upcoming […]
BizTimes in Milwaukee, WI reports that Clear Channel Outdoor lost an appeal on a challenge to $7.2 million in real estate tax assessments on their 850 billboards. Clear Channel had previously paid the $7.2 million obligation for the years 2009-2013 but had challenged the real estate assessments as invalid arguing […]
Interesting piece from Fort Wayne, IN where a local man has purchased space on 15 billboards to raise awareness of colon cancer. Wane.com shares that Jerry Vandeveer will leave the message up from February through July on both static and digital boards in honor of his wife Linda, who died from […]
Company: BeSeen Outdoor Headquarters: 2001 Cook Street, Brunswick, GA 31520 Market: Southeastern Georgia Phone: 912.289.2235 Email: BeSeen Outdoor, Inc was founded by Joe Fendig and Ben Jones. Between the two, BeSeen Outdoor, Inc. offers over 25 years of experience in the outdoor advertising industry, owning and operating advertising structures in Southeast Georgia […]
By Kerry Yoakum, OAAA Legal challenges to billboard controls were filed in four states, prompted by a 2015 Supreme Court ruling that bolstered free speech protections. Two of those four cases recently have been dismissed, in Rhode Island and Georgia. In late January, the Rhode Island case (Rhode Island DOT […]
As previously announced, on February 9, 2017, the Board of Directors of Clear Channel Outdoor Holdings, Inc. (the “Company”) declared a special cash dividend payable on February 23, 2017 (the “Payment Date”) to Class A and B stockholders of record at the closing of business on February 20, 2017 (the “Record Date”), in an […]
Insider thanks the OAAA for allowing us to reprint their recent article. As highlighted in the new 2016 repositioning, OOH is more creatively impactful, more contextually relevant, and more of a media amplifier than ever before. OOH is also the fastest growing traditional media in the US. All of these […]
