Company: Eagle Outdoor Advertising Headquarters: 1447 N 175 E, Warsaw, IN 46582 Market: Northern Indiana Phone: 800-867-4467 Dan Walcott the founder of Eagle Outdoor started painting billboards at the age of fifteen. He literally “learned the ropes” by apprenticing for Lockridge Outdoor who hand painted billboards on site hanging from a swing stage […]
Author: John Weller
Nielsen: OOH Most Effective in Driving Online Activity
Out of home (OOH) advertising is the most effective offline medium in driving online activity, according to a new study released by Nielsen. The study found OOH delivers more online activity per ad dollar spent compared to television, radio, and print. According to the OOH Online Activation Survey, online activations […]
Update on iHeart Media, CCO Parent Company
Billboard Insider reported on April 24th of Clear Channel Outdoor’s parent company, iHeart Media and their current effort at restructuring their $20 billion in debt and extension of the offer until today, March 28th. Yesterday, the company extended for the third time the deadline to its lenders and bondholders for its […]
Methuen Proposing Committee To Oversee Advertisements
The Methuen, MA city council is considering a proposal for a new committee to oversee the advertisements that appear on billboards. The Eagle-Tribune reports on the the proposal which took place at Tuesday’s city council meeting. One city council member expressed concern over a billboard that advertised an app used to locate […]
Who Makes What: Outfront
Outfront Media filed notice this week with the SEC that their Annual Meeting of Stockholders will be held June 12th in New York. The agenda for the meeting includes a non-binding advisory on the compensation of the Company’s executive officers. Supporting documentation includes details on 2016 -2014 compensation. As background, Outfront […]
Company of the Day: Discover Outdoor
Company: Discover Outdoor Markets: Texas, Oklahoma. Headquarters: PO Box 6351 Paris, Texas 75461 Phone: 903-491-3191 Contact Email: discoveroutdoor@yahoo.com Discover Outdoor owns 200 faces and 3 digital billboards in Northeast Texas and Southeast Oklahoma. Discover has billboard locations in the following cities: Greenville TX, Commerce TX Paris TX Sulphur Springs TX Winnsboro TX McKinney TX Bonham […]
Top US Brands, Advertisers Are Also Top OOH Spenders, A New OAAA Report
Top US Brands, Advertisers Are Also Top OOH Spenders Some of the largest public and privately held companies in the United States are top overall advertisers, and many are top spenders in OOH. According to the 2016 MegaBrands report by OAAA released last week, based on data from Kantar Media, 37 […]
Company of the Day – Delia Outdoor Advertising
Company: Delia Outdoor Advertising Headquarters: 1720 N Pine St ,DeRidder, LA 70634 Markets: Louisiana Phone: 337.401.000 Email: deliaoutdoor@gmail.com Delia Outdoor serves Southwest Louisiana and looking to expand throughout the State. They have over 15 years of experience in the advertising business. Insider caught up with management at Delia Outdoor for the following interview. Can you share a […]
iHeartMedia Creditors Move to Block Debt Restructuring
Reuters reported on Friday the 21st that a group of iHeartMedia lenders have signed a cooperation agreement to oppose the debt overhaul of the largest owner of U.S. radio stations and the parent company of Clear Channel Outdoor. Insider has previously reported on iHeart and their proposed debt swap. The proposal […]
Regulatory Roundup April 22, 2017
Lexington, Kentucky city leaders are beginning to evaluate the use of electronic billboards along certain roadways in the central Kentucky community. Kentucky State legislative action provides local governing bodies the authority to move forward with digital boards. Lamar recently met with the Environmental Quality and Public Works Committee. There goal […]




















