St. Louis, MO – In the billboard business, key challenges and opportunities affect the biggest and smallest companies alike. That was Nancy Fletcher’s message to the IBO conference in St. Louis, MO (Independent Billboard Operators-USA). Fletcher is president and CEO of the Outdoor Advertising Association of America (OAAA). Fletcher pledged […]
By Gina Kuck, Daktronics Commercial Services “Digital billboards in the OOH space have an unmatched ability to impact consumers. The ability to create a connection comes from leveraging the characteristics of the technology with best practices as a foundation,” says Gina Kuck. Good and bad content We created the industry’s content guidelines […]
Insider reported yesterday that Outfront stock had risen on rumors of a tentative contract between Outfront Media and the New York Metropolitan Transportation Authority for advertising and communications franchises for subways, commuter rails and buses. The last detail required was approval from the Board of Directors of the MTA. Outfront announced in a […]
Company: Oliver Outdoor Advertising Markets: Pennsylvania Headquarters: Pennsylvania Phone: 724-523-9780 Oliver Outdoor is a family owned outdoor advertising company based in Butler, Pennsylvania owned by John Butler. The company operates an 85 face billboard plant in Western Pennsylvania to the north of Pittsburgh. Paid Advertisement
A report on The Motley Fool web site noted a significant Monday increase in the share price and volume of trades for Outfront Media. This chart shows that Outfront stock has surged over the past five days. Volume has been high as well. The movement is reported […]
Stephen Freitas OAAA Chief Marketing Officer This month’s question is: What are some of the most exciting opportunities ahead as the OOH industry converges with smart cities over the next several years? Kevin Bartanian, EVP of Sales & Business Development, StandardVision Smart city applications are designed to manage urban flows […]
Company: Onsite Insite Markets: Arizona Headquarters: 6200 E. Thomas Rd., Suite 201, Scottsdale, Arizona 85251 Phone: 480-990-0800 Email: info@azbillboard.com Onsite Insite works with the Gila River Indian community to construct 14’ x 48’ static bulletins along the Santan Freeway Loop 202 in the southeast valley of Phoenix between I-10 and […]
Insider is sure many of you have seen this billboard in the news recently as it created quite a buzz about who was behind it and what it was for. We thought we would end this week with the following clip that wraps up what turned out to be […]
Date: September 18, 2017 A new industry task force held its inaugural meeting last week as both buyers and sellers met to discuss meaningful ways to improve the overall OOH business. The new-standing committee is a cooperative venture between OAAA and 4A’s, the trade group representing advertising agencies. The purpose of […]
New York, New York – Clear Channel Outdoor (CCO) (NYSE: CCO), a subsidiary of iHeartMedia Inc., today announced that Paul Corvino has joined the company as Regional President for the Midwest. Corvino will provide leadership in all areas of branch operations including sales, marketing, real estate, public affairs, operations […]
