Author: John Weller

50% of AdWeek’s Top 2017 Campaigns are OOH

Courtesy of OAAA Last month AdWeek released its anticipated Top Best Ads of 2017, focusing on creativity and effectiveness. Five out of the 10 included large OOH components. 10) Halo Top “Eat the Ice Cream” Cinema Halo Top, the ice cream produced this grimly amusing, Kubrick-esque robot apocalypse spot, directed by YouTuber Mike Diva. The […]

Company of the Day – Victor Sign Company

Company: Victor Sign Corporation Markets: Greater Chicago, IL Headquarters:  2734 W. Superior St, Chicago, IL  60612 Phone: 773-661-0056 Email: info@victorsignchicago.com Victor Sign Corporation has operated a billboard plant of wallscapes, bulletins and digital signs in Chicago for over 85 years.  At one time Victor Sign & Display Company (as it […]

New Study Outlines OOH Opportunities in Smart Cities

Washington, DC (January 8, 2018) – The development and implementation of smart cities will create opportunity for the out of home (OOH) advertising industry, according to a new study released by the Outdoor Advertising Association of America (OAAA). Connected technologies matter most for OOH as the future of smart cities […]

Company of the Day – Vector Media

Company: Vector Media Headquarters: 560 Lexington Avenue, New York NY 10022 Phone: 212.557.9405 U. S. Markets: Atlanta Austin Boston Chicago Dallas Houston Las Vegas Los Angeles Miami New York Philadelphia Phoenix San Antonio San Diego San Francisco Washington DC About Vector Media Vector started as a small billboard company with […]

Orlando Looking at Swapping Static Billboards for Digitals

With a goal to eliminate billboards along the city’s main streets and in pedestrian-friendly districts, the City of Orlando is considering allowing static boards to be swapped out for digital signs. The Orlando Sentinel reports that the City Council is meeting this week  and the expectation is they will approve […]

Company of the Day – View Outdoor

Company: View Outdoor Markets: Indiana and Illinois Headquarters: 1000 E 80th Place, Suite 700N, Merrillville, IN  46410. Phone: 866-757-8439 View Outdoor owns manages over 700 bulletins, wallscapes and transit wraps in Illinois and Indiana.  The company was founded in 2004 by Dean White who many of you know as the former […]

Baby It’s Cold Outside!

  Insider is well aware of how difficult it can be to climb into that truck on a cold winter day up in the Northern states.  It’s not often that our friends in the southern states get to share that experience.  So in honor of an unusually cold spell in […]

Grace Outdoor and Memphis Tangle over Digital Billboard

This article was meant to be a discussion of the Watchfire/Blip Advertising Plan with our friends Hal and Diana Stevenson of Grace Outdoor.  As you will see from our interview, it starts out that way, but changes quickly after a run in with the City of Memphis on the install […]

Is The Next Warren Buffett in Out of Home?

Insider knows most of our readers have been tracking Link Media and have watched the company grow to  over 500 billboards in Alabama, Florida, Georgia and Wisconsin. You may not know the Co-Chairman of the parent company Boston Omaha Corp.  Alex Rozek and Adam Peterson partnered together to create Boston Omaha […]

Company of the Day – United Advertising Corporation

Company: United Advertising Corporation Headquarters: 495 West Llif Ave., Denver CO 80223 Markets: Denver CO; Los Angeles and SanFrancisco CA; New York NY and Eastern New Jersey Phone: 303.282.12000 Email: info@uacworldwide.com Founded in 1997, United Advertising Corporation is a full-service outdoor advertising company with offices in Denver, Monmouth County, NJ, New York City and Los […]