Author: John Weller

Vendor Profile – Metromedia Technologies

Company: Metromedia Technologies. Products:  Large format digital printing. Headquarters:  810 7th Avenue, 29th Floor, New York, New York  10019 Phone: 800-999-4668 Email: info@mmt.com Metromedia is a large format vinyl printer.  Insider talked with Joseph Sams about the company. Tell us about the history of your company?  How long have you […]

iHeartMedia Reaches a Deal – FIles Chapter 11

Insider provides this excerpt from a press release from early this morning Thu March 15, 2018 12:47 AM|Business Wire iHeartMedia, Inc. (IHRT) and Certain Subsidiaries Voluntarily Commence Chapter 11 Proceedings to Implement Agreed Upon Balance Sheet Restructuring Day-to-Day Operations Will Continue as Usual During Restructuring Process Clear Channel Outdoor Holdings, Inc. (CCO) […]

JCDecaux and WildAid announce “Partnership for the Wild”

March 13, 2018     JCDecaux, the number one outdoor advertising company worldwide, and international conservation organization WildAid are joining their efforts to save the world’s most iconic wild animals. The newly announced “Partnership for the Wild” aims to end the illegal wildlife trade by raising awareness and by reducing […]

Company of the Day – Ashley Media

Company: Ashley Media Markets: Arkansas. Headquarters: 8100 Bicentennial Rd, North Little Rock, AR  72118 Phone: 501-319-5890 Email:  tjashley.ashleymedia@gmail.com Ashley Media was founded in 1998 in North Little Rock Arkansas by J.D. Ashley Sr and his son Todd Holsted Ashley, Sr.  Ashley began with the construction of a 12′ by 40′ […]

Tech Talks: One Change for OOH Tech?

By Nicole Randall OAAA Communications Director This month, OAAA spotlights the Innovations Committee, asking members, “If you could snap your fingers to change one technology-related thing in the OOH industry, what would you change today and why?” Kevin Bartanian, EVP Sales & Business Development, StandardVision I would have all creative for […]

OOH Formats Spotlight Creative Travel Ads

  By Ken Klein, Executive V.P., Government Affairs, OAAA Scientists call it symbiotic, a mutual benefit. Travel-tourism clients inspire creativity in out of home media (OOH). In turn, the entire line-up of OOH formats works for travel ads. Taxi tops, walls, transit, street furniture, and billboards showcase the wonders of being […]

Company of the Day – Arrow Signs & Outdoor

Company: Arrow Signs & Outdoor Advertising Headquarters:  4545 N. Alby St., Godfrey, IL 62035  Markets:  St. Louis, Missouri Phone: 618.466.0818 Email:   info@arrowsignsinc.com Arrow Signs is a third generation sign business that began in 1980 in the basement of Lance J Demond with nothing more than a paint brush and a can of paint.  The […]

Standard Outdoor Parent Closes On $25M Debt Facility

A press release on Business Wire recently announced the closing of a $25.0 million Senior Credit Facility for Standard Diversified Opportunities Inc.(“SDOI”) with Crystal Financial LLC.  SDOI is a publicly traded holding company and is the parent company to Standard Outdoor out of Austin Texas. Standard Outdoor currently owns 384 faces […]

IHeartMedia Deadline Comes ……. And Goes

Insider reported on Monday that IHeartMedia and their lenders had entered into a Forbearance Agreement that gave iHeart until Thursday March 8th at 12:59 AM Eastern time to come up with a $106 million interest payment or enter into a restructuring agreement that they have been continuing to negotiate with their […]

Successful Brands Invest in OOH

In case you missed it, an article in this week’s OAAA Outlook reviewed the WARC (World Advertising Research Center) February 2018 Global Ad Trends report. As illustrated below, a review of the WARC case studies from 96 countries revealed successful brands across the globe have allocated an average of 13 percent of their media […]