At IBO, 2025 is the Year of the Independent Media Owner, and we want to make sure our efforts align with what matters most to YOU. On Tuesday by 10 AM CST, we’re sending out a quick 13-question survey to all members. It takes less than 5 MINUTES, and your feedback will help shape IBO’s direction […]
Author: John Weller
Company of the Day – Vision Outdoor
Company: Vision Outdoor Markets: Baltimore, Maryland Address: 1340 Smith Avenue, Suite 200, Baltimore, MD. 21209 Email: info@visionoutdoor.com Instagram: @visionoutdoormd Phone: 410-779-1223 Vision Outdoor is only independent digital billboard operator serving the Baltimore DMA. The Company recently hired Nathan Sterner as their General Manager so we had a chance to get caught up with Nathan […]
Billboard Insider Classifieds January 18, 2025
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
The CES 2025 Takeaways Every OOH Leader Needs to Know
By David Burrick, Intersection Earlier this month, I attended the Consumer Electronics Show (CES) in Las Vegas. While the main focus of CES is not the out-of-home advertising industry, the conference has had growing importance in our industry over the past few years. It is a major gathering place for […]
Company of the Day – Vineyard Outdoor
Company: Vineyard Outdoor Headquarters: 2907 East Parker RD, Jonesboro, AR 72404 Market: Jonesboro, Arkansas Phone: 870-336-3300 Email: ebrown@vineyardoutdoor.com Vineyard Outdoor is locally owned and operated with 167 total billboard faces including 1 digital face in Arkansas. Zach Gartman is the company’s organizer and manager. To receive a free morning […]
Coors Goes Viral Through OOH
This is a terrific example of how digital ads can transform into a viral statement. Shoutout to Coors for this campaign. You can click on the picture to hear her commentary on the ad. View this post on Instagram A post shared by Ash | Advertising, Copywriting […]
T-Mobile to Acquire Vistar Media & Lamar Will Benefit
The combination of T-Mobile Advertising Solutions’ products and Vistar’s leading digital-out-of-home advertising marketplace and platform will usher in a new era of relevant, measurable and engaging ads BELLEVUE, Wash., Jan 13, 2025 — T-Mobile (NASDAQ: TMUS) today announced that it has entered into a definitive agreement to acquire Vistar Media, […]
Company of the Day – Victor Sign Company
Company: Victor Sign Corporation Markets: Greater Chicago, IL Headquarters: 2734 W. Superior St, Chicago, IL 60612 Phone: 773-661-0056 Email: info@victorsignchicago.com Victor Sign Corporation has operated a billboard plant of wallscapes, bulletins and digital signs in Chicago for over 85 years. At one time Victor Sign & Display Company (as it […]
Adams Outdoor Expands Midwest Reach with Acquisition of Cee Media
Madison, WI – January 10, 2025 – Adams Outdoor Advertising, the 4th largest out-of-home advertising operator in the U.S. and the largest privately owned, proudly announces the acquisition of Wisconsin-based billboard company Cee Media. This strategic move amplifies Adams’ presence across the Midwest and underscores its commitment to delivering unparalleled […]
Largest German OOH Company Ströer Considering Sale
Insider had said to expect M&A activity to pick up in 2025 and it has gotten off to a fast start. Reports from Europe are indicating the leading German OOH company Ströer is considering the billion-dollar sale (US $) of its outdoor advertising division. The group has attracted interest from […]