Author: John Weller

Daktronics Announces 2026 Fiscal Second Quarter Results

Insiders Note: Daktronics released their fiscal year 2026 2nd Quarter results this week.  Here are highlights from the Company. Fiscal Q2 2026 financial highlights include: Operating income increased to $21.6 million, compared to $15.8 million for the second quarter of fiscal 2025; the year-ago quarter included $3.3 million of consulting expenses associated with business transformation […]

Do These Two Go Together?

Our latest example comes from Joshua Perkins G.M. of JR Promotions in Indiana We’ve got a couple of odd ball pairings that have been seen in our area. We just couldn’t talk the funeral home and day care center out of advertising together. They wouldn’t take no for an answer! […]

Company of the Day – Grace Outdoor Advertising

Company:  Grace Outdoor Advertising Headquarters: 1201 Lincoln Street, Suite 300, Columbia SC 29201 Markets: North Carolina, South Carolina, and Georgia Phone: 803.252.7084 Email:   hal@graceoutdoor.com, diana@graceoutdoor.com Grace Outdoor Advertising has been operating in the Columbia S.C. area for over 30 years. Their offices are located in the historic Congaree Vista where they […]

CTV vs. DOOH. What’s The Fuss?

By Nick Coston By definition, CTV, or Connected TV, is any internet-connected TV that streams digital video content, including smart TVs, and or older TVs, hooked up to streaming devices. CTV bridges regular, TV with digital, targeted advertising. It works. Conversely, DOOH, digital-out-of-home advertising, simply uses digital screens in public […]

Greg Callaham Earns Five National Awards for Excellence in Advertising Design

Chattanooga-Based Design Firm Receives National Recognition for Billboard, Transit, and Logo Design Chattanooga, TN – Greg Callaham Graphic Design, a Chattanooga advertising design firm, recently announced it has earned five American Graphic Design Awards in national recognition for creative excellence. The awards were bestowed by Graphic Design USA, a nationwide trade […]

Planning for 2026: Making a Marketing Strategy that Supports a Changing Environment

A thought-leadership piece from Lind Media Company. As organizations are bringing Q4 of 2025 to a close, the marketing landscape is undergoing another period of rapid transformation. Emerging technologies, evolving consumer expectations, and a heightened emphasis on authenticity are reshaping how brands approach visibility and connection. As organizations begin planning […]

Company of the Day – Headrick Outdoor Media

  Company: Headrick Outdoor Media Headquarters: One Freedom Square, Laurel MS 39440 Markets:  Kansas Oklahoma Texas Louisiana Mississippi North & South Carolina Phone: 601.649.1977 Email:   sales@headricks.com The Headrick Companies started from very humble beginnings designing, fabricating, and installing signs in a small back yard shop in 1927. A. B. […]

Adams Continues Acquisitions in the Carolinas

  CHARLOTTE, N.C.–(BUSINESS WIRE)–Adams Outdoor Advertising today announced the acquisition of out-of-home advertising assets from Keysasa Outdoor in Shelby, North Carolina. This addition of two new structures and four high-impact digital faces expands Adams’ reach along key corridors on the western edge of the Charlotte Designated Market Area (DMA). Shelby lies approximately 45–50 […]

Billboard Insider Classifieds December 6, 2025

  “Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads […]

MRC Publishes Final Out-of-Home Measurement Standards

Insider’s Note:  We admit we were wrong on our timing.  Instead of a 1st quarter 2026 release, the Media Rating Council released their Final MRC Out of Home Standards yesterday. Here is their press release including a link to the Final Standard. MRC Publishes Final Out-of-Home Standards: Combined Phase 1 […]