Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Author: John Weller
More On Employee Fraud – Who’s Minding the Store?
Issues related to fraud continue to resonate. Insider received this story from a reader. A reality any smaller Company must deal with is how do we best utilize our staff, who typically will have multiple roles. In one of my early COO roles, I went to work for a company […]
Washinton or Washington?
Insider thought we would end the week with this Twitter item from our home state (and John’s home town). The Spokane County Police Department has taken their recruitment efforts all the way to Times Square New York. Only problem was that Washington was initially mis-spelled and then quickly corrected (you […]
How Pearl Media is lighting up Nashville’s Fifth + Broadway
Printed with the permission of One of DOOH’s best qualities is how compelling it can be. The right messaging and creative can stop a person in their tracks, using this medium to produce these kinds of results is exactly the philosophy that drives Pearl Media….and it’s why buyers looking to […]
Company of the Day- Chesapeake Outdoor
Company: Chesapeake Outdoor Headquarters: 5 Hill St Onancock, VA 23417 Markets: Virginia Phone: 757.787.7662 Email: sales@chesapeakeoutdoor.com Chesapeake Outdoor owns and manages over 170 faces that can be seen from the Chesapeake Bay Bridge Tunnel in Virginia to Westover, Maryland. Areas of coverage include Chincoteague, VA and Crisfield, MD. [wpforms id=”9787″] Paid Advertisement
MacMillan and McWhorter on the Trailhead/Horton Transaction
The industry is saying that the transaction closed this week between Trailhead Media and Horton Outdoor was one of the largest Out of Home transaction of 2021. Insider reached out to the key players, Robert MacMillan, CEO of Trailhead Media, and Josh McWhorter, CEO of McWhorter Capital Partners, to get […]
Trailhead Media Acquires Georgia-Based Horton Outdoor
November 1, 2021 CARTERSVILLE, Ga. – Two Outdoor Advertising companies have completed 2021’s largest sale of Outdoor Advertising Assets in the South. Georgia-based Horton Outdoor announced today the sale of its Outdoor Advertising Assets to Trailhead Media, an out-of-home advertising company based in Mississippi and backed by private equity firm […]
Company of the Day – Carter Outdoor Advertising
Company: Carter Outdoor Advertising Markets: Arkansas Headquarters: I- 30 Access Road, Bryant, Arkansas 72022, United States Phone: 501-847-3444 Email: pbradford22@gmail.com Carter Outdoor Advertising operates a billboard plant with over 400 faces in Central Arkansas and surrounding areas. Mark Carter is the firm’s owner. The company’s billboards vary from 10 by 20 to 14 […]
Comscore Announces Agreement with Vistar Media to Deliver DOOH Programmatic Audience Targeting
RESTON, Va., Oct. 28, 2021 /PRNewswire/ — Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosystem, today announced an agreement with Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH). Under the agreement, […]
Billboard Insider Classifieds October 30, 2021
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]























