Author: John Weller

SignBird Tuesday Tip – What’s the Difference Between a Good and Bad Photo?

Selling your ad space requires having photos of your billboards. Whether it’s for your website, social media, or your ride sheets, you need a picture of that board! However, bad photos could be detrimental to your business. Here’s some information on the differences between a good and a bad photograph.  […]

Volta Media™ Network Enables 3D Ad Campaigns Across Its Network of Digital Screens

Latest capability furthers Volta’s ability to meaningfully engage consumers while attracting high-value advertisers and larger digital media budgets     NEW YORK–(BUSINESS WIRE)–Volta Inc. (NYSE: VLTA) (“Volta”), an industry-leading electric vehicle (“EV”) charging and media company, today announced the support of three-dimensional (“3D”) creative campaigns across the Volta Media™ Network. […]

Company of the Day – Premium Outdoor

Company: Premium Outdoor Markets: Florida Panhandle Headquarters: 3001 S. Highway 77, Lynn Haven, FL  32444 Phone: 850-819-5381 Email: LISA@PREMIUMOUTDOOR.COM Premium Outdoor is an independently owned company with over 40 faces located in Panama City and Bay County, Gulf Co., Jackson Co., and Washington Co., Florida. The company operates 14 Watchfire, […]

Immerse Yourself in The Ultimate OOH Sales Guide

We saw this LinkedIn post talking about The Ultimate OOH Sales Guide.   Order Your Copy of The Ultimate Out of Home Sales Guide Here! If you sell Out of Home advertising you need The Ultimate Out of Home Sales Guide.  This book is co-authored by Billboard Insider and Kevin […]

Billboard Insider Classifieds October 15, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

A Tribute to Billboards

With permission from Robin Leach “Leaves the color of ‘Fruit Loops,’” my mother used to say. She’d sigh wistfully as we drove along Missouri highways each fall, filling her eyes with autumn’s colors and filling the car with sighs of delight. But after a dozen or so miles of tree […]

A Billboard Is Holding Up the Sale of a Sunset Strip Hotel

WEHOville is reporting that a dispute over the billboard above the former Standard Hotel on the Sunset Strip is snagging a $120 million deal to sell the property. The former Standard Hotel is in the process of being sold and in March 2022, a deal was struck with the property’s […]

Company of the Day – Premier Outdoor Media

Company:  Premier Outdoor Media Headquarters: 307 Fellowship Rd., Suite 315, Mount Laurel, NJ 08054 Markets:  New Jersey, New York,  Maryland and Delaware Phone: 856-840-0740 Email: info@premieroutdoormedia.com With 300 plus faces, Premier Outdoor Media is a locally-based, boutique Out-of-Home company, with a geographic billboard footprint that covers the New Jersey, Philadelphia […]

Adomni Acquires Adstash to Bolster Programmatic Offering and Scale Shoutable

Adstash’s core team and a suite of products will continue to operate under the Adomni corporate umbrella Las Vegas, NV. October 10, 2022. Adomni, Inc, the leading programmatic digital out-of-home advertising planning and buying platform, announced its acquisition of Adstash, a Canadian-based solution that empowers digital signage networks with industry-leading […]

Vistar Media and Place Exchange Enable Mediation for Digital Out-of-Home

Market leaders partner to enable unified auctions and streamlined programmatic access for media owners October 10, 2022 09:00 AM Pacific Daylight Time NEW YORK–(BUSINESS WIRE)–Two of the leading programmatic platforms for digital out-of-home (DOOH) – Vistar Media and Place Exchange – today announce mutual support for each other’s mediation solutions to enable unified auctions […]