The typical approach of presenting features and benefits to prospective buyers in the out-of-home (OOH) industry can often be repetitive and ineffective. It’s likely that by the time you give your presentation, the prospect has already heard similar information from your competitors. Merely emphasizing features and benefits doesn’t set you […]
Author: John Weller
Adomni And Kubient Announce Merger Agreement
NEW YORK, May 24, 2023 (GLOBE NEWSWIRE) — Kubient, Inc. (NasdaqCM: KBNT, KBNTW) (“Kubient ” or the “Company”), a cloud-based software platform for digital advertising, and Adomni Inc. (“Adomni”) today announced they have entered into a definitive merger agreement, pursuant to which Adomni will merge with and into a wholly-owned subsidiary of […]
SignValue’s OUTFRONT at a Glance
SignValue has prepared the following analysis of OUTFRONT’s s 1st Quarter 2023 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and we […]
SignBird’s Location of the Week – Lamar Northern California
Welcome back to SignBird’s Location of the Week! For this project, we worked in Sacramento, CA to shoot the recently acquired billboard assets by the Lamar Northern California office. You can read all about that acquisition and SignBird project in full here. This prominent digital display targets a rapidly growing […]
Company of the Day – American Outdoor Advertising
Company: American Outdoor Advertising Headquarters: 4900 Reed Rd – Suite 129 – Columbus, OH 43220 Markets: Ohio, Indiana, Florida, New York, Pennsylvania, West Virginia and Kentucky Phone: 614-451-3772 Email: aoa@columbus.rr.com American Outdoor Advertising is locally owned and operated in Columbus, OH. They currently have over 200 faces in Ohio, Indiana, […]
SignValue’s Lamar at a Glance
SignValue has prepared the following analysis of Lamar Advertising’s 1st Quarter 2023 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and […]
Fotofetch Shots of the Week
By using proof of performance photos, billboard companies are able to provide assurance to clients that their ad has been displayed as desired. But customers have become more demanding, wishing to see something much more than an install photo. They want an approach shot. They want to know their […]
Lamar Selects SignBird for Strategic Out-of-Home Billboard Shoot in Sacramento, CA Market
Sacramento, CA – May 23rd, 2023 SignBird, industry leader in Out-of-Home Photography, is pleased to announce its collaboration with Lamar Northern California for an exclusive billboard inventory shoot in the vibrant city of Sacramento, CA. This exciting partnership marks a significant milestone in SignBird’s commitment to delivering innovative and captivating […]
Company of the Day – American Outdoor Advertising
Company: American Outdoor Advertising Headquarters: 2801 E Camelback Road, Suite 470, Phoenix, AZ 85016 Markets: San Diego, Oakland, Las Vegas, and Northern Arizona Phone: 602.687.9220 Email: sales@americanoutdoor.net American Outdoor Advertising is an outdoor advertising company serving the markets of Oakland, Las Vegas, and Northern Arizona. They offer high profile digital billboards […]
Billboard Insider Classifieds May 20, 2023
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]





















