WASHINGTON, DC, October 4, 2024 (EZ Newswire) — A new study released by the Out of Home Advertising Association of America (OAAA) finds that slight reallocations of existing media budgets to Out of Home (OOH) advertising can lead to substantial gains in return on ad spend (ROAS) and key brand […]
Company: San Diego Outdoor Advertising Markets: California Address: 632 S Hope Avenue, Ontario, CA 91761-1823 Phone: 619-202-7431 San Diego Outdoor operates a pedicab, segway, car wrap and walking billboards plant in San Diego. The company’s ad campaigns revolve around convention sponsorships To receive a free morning newsletter with each day’s Billboard insider […]
Lime, the world’s largest shared electric vehicle company, has partnered with creative and media agency Cutwater to launch a national OOH campaign. The endeavor spotlights the brand’s LimePass subscription, which offers discounted rates and unlimited free unlocks. The OOH creative was developed and produced in-house by Lime. It captures how the daily […]
Company: Saben Outdoor Market: Georgia Headquarters: 1380 Collinsworth Rd, Palmetto, GA. 30268 Phone: 770-463-4158 Email: rentabillboard@sabenllc.com Saben Outdoor is a small, family-owned firm that owns static and digital billboards in the Atlanta area. Many of the billboards are along I-85 south of Atlanta and I-20 west of Atlanta. The company also provides management […]
All three US out of home companies outperformed the market in the third quarter of 2024. Here’s an analysis of public out of home stock performance, prepared by SignValue. For the third quarter of 2024 OUTFRONT was up 28% on the rebound of transit revenues and the sale of Canada. […]
New York, NY, Oct 2, 2024 — Vinyl Works is excited to announce the addition of Seth Lippert as our new Chief Revenue Officer (CRO) and Partner. With over 20 years of experience in business development, operations, and sales management across various industries but specializing in Out of Home, Seth […]
Logan Outdoor’s Todd McCoy writes Billboard Insider the the Red Cross and churches in North Carolina can put your used vinyls to good use: I wanted to see if you would want to put an article on BI about outdoor companies in and around the NC area about donating […]
Yesterday New Tradition announced the purchase of RSA Media’s out of home assets in Boston. We find this transaction interesting because RSA was owned by American Tower. Maybe the billboards-are-just-like-towers experiment was a failure. Maybe there weren’t enough opportunities to put antennas on billboards. Maybe 28 billboards were overlooked amidst […]
Clear Channel Outdoor has added a new board member. Here is the press release together with SignValue’s analysis. SAN ANTONIO, Sept. 30, 2024 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the “Company”) today announced the appointment of Tim Jones to its Board of Directors (the “Board”), effective immediately. Mr. […]
Paris, October 1st, 2024 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that its majority-owned subsidiary JCDecaux Top Media SA has acquired from its founders 70% of IMC, a leading OOH company in Central America and the number one outdoor advertising company in Costa […]
