Author: billboardinsider

Four Questions For OAAA’s Nicole Hayes

Nicole Hayes is OAAA’s Communications Director. She is responsible for public relations, member communications, social media, and public service efforts.  Nicole joined OAAA in 2011.  She began her career at the National Center for Missing and Exploited Children (NCMEC), where she helped promote implementation of the AMBER Alert system in all 50 states and abroad. Insider talked with Hayes […]

6 Steps To Protect Yourself When Using An Outdoor Advertising Broker

On Wednesday Insider talked about four ways shady outdoor advertising brokers cheat buyers and sellers.  Here are 6 steps to protect yourself when using an outdoor advertising broker. Ask for references and contact them to see what the broker’s like to deal with.  Good brokers have a long list of satisfied […]

Company of the Day: Johnson Outdoor

Company: Johnson Outdoor Advertising Markets: Texas Headquarters: 102 North Mays Street, Round Rock, Texas Phone: 512-255-4300 Email: ajohnson@johnsonadv.com Johnson Outdoor advertising is a family owned company with a billboard plant in Texas.  The company entered outdoor advertising in 1978 with a sign in Houston.  Archie Johnson is the firm’s General […]

What you need to know about OSHA’s new rule

  By Myron Laible, OAAA WASHINGTON, DC (Nov. 17) — As the Obama Administration winds down, its Department of Labor issued a new safety rule for general industry walking-working surfaces and personal fall protection, including billboards. Summary The new rule phases out an existing exemption for workers climbing on billboard […]

Birds and Billboards.

Insider has had problems with pigeons roosting on his Circle City Outdoor billboards.  Lisa Atkinson of Premium Outdoor tells Insider that giant buzzards have a fondness for her billboards.  Insider asked David English the Sales and Operations Manager of Ad-Trend, Inc. for his thoughts about keeping birds off billboards.  Ad-Trend, […]

Matt O’Connor on the AdQuick automated outdoor buying platform

Yesterday AdQuick.com launched an online marketplace for buying and selling out of home advertising.  The AdQuick founding team is made up of Silicon Valley techies. Insider interviewed AdQuick’s co-founder and CEO Matt O’Connor about the company.  Prior to founding AdQuick, O’Connor worked for Amazon and Instacart. The founding team comes […]

4 Ways Shady Outdoor Brokers Try to Cheat You

Many of you have used brokers when you buy or sell outdoor advertising assets.  There are many quality brokers with outstanding reputations like Kalil & Co or Johnsen Fretty.  There are other outdoor advertising brokers who operate unethically.  Here are four ways that shady brokers try to cheat you. They […]

Adquick.com Offers Tech-Forward Way to Buy Outdoor

Nov 16, 2016 — Los Angeles, Calif. — AdQuick, a marketplace for buying and selling outdoor and out-of-home (OOH) advertising, formally launched to the public today. AdQuick provides a platform for any individual or business to seamlessly execute self-service outdoor marketing campaigns. For the first time, AdQuick’s platform allows for […]

Company of the Day: Divine Outdoor

Company: Divine Outdoor Advertising Markets: Florida Headquarters: 11415 Harder Rd, Clermont, FL  34711 Phone: 352-394-4850 Email:  ddivine@cfl.rr.com Divine Outdoor Advertising is a privately held billboard company serving South Clermont and Four Corners, Florida.  The company was started in 2001.  The company’s billboards are located west of the Walt Disney world […]

Trump, Clinton and Billboards

By Nick Coston, Billboard Insider’s peripatetic reporter at large.  With the surprising election results now a week old, it’s clear that the Republicans did a better job reaching middle America, the rust belt states, the midwest  But they spent a good $200 million less than what the Clinton campaign. So […]