There are multiple ways to take payment from out of home clients. Here’s a review of the different forms of payment, ranging from least costly to most costly together with a discussion of the pros and cons of each form of payment. Checks (no quickbooks fee plus $0.20-0.30 […]
Relocation expenses are one thing and just compensation is another. That’s the lesson of Lamar vs Country Side Restaurant, Inc. Here are the facts. Country Side Restaurants, Inc. (“Country Side”) owned a 76,000 square foot parcel of land. It leased a portion of the land to Lamar to construct […]
Many legal billboards seek to use humor to cut through the clutter. Here’s a Link to a Remote Legal staff Instagram Reel which rates humorous legal billboards. Billboard Insider’s take: Humor is good. Clever is good. We’re not sure that flirting with obscenity is the best way to stand out. […]
Company: Captivate Elevator Media Headquarters: 501 7th Avenue, Suite 210 New York, NY 10018 Phone: 646-205-8500 Email: info@captivate.com Markets: North America. Captivate Elevator Outdoor was founded in 1997 and has 22,000 digital screens placed in elevators and lobbies in Class A office towers and multi-family buildings across the US and Canada. […]
You heard the case against QR codes on roadside billboards in Rothfelder on Signs QR codes and Readers say QR codes a bad idea. Today Query Point Founder Steve Ray explains when QR codes make sense in out of home: We agree that QR’s should not be on billboards; In […]
Geopath is excited to share that Ali Broback, Chief Client Officer and Partner at ODN, has been elected Chairperson at its most recent Geopath Board of Directors meeting. As Chairperson, Broback, in coordination with the board, will support Geopath’s mission of providing trusted standardized OOH measurement to the advertising industry. […]
15 July 2025, London – Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a new programmatic partnership with global media and entertainment company, Outernet London. Outernet is home to Europe’s largest and most advanced digital screens, complemented by state-of-the-art event venues and retail spaces. […]
Company: Burkett Media Market: Texas Address: P.O. Box 163266, Austin TX 78716 Phone: 512.787.2375 Email: info@burkettmedia.com Burkett Media was founded by Beau Burkett in 2003 while attending college. Burkett Media operates a billboard plant with 76 faces including 6 digital faces throughout Texas.In 2022 Burkett Media sold four Dallas digital […]
Lots of Billboard Insider readers agree with Richard Rothfelder that QR codes are a bad idea on roadside billboards… Attorney Marnie Cody says a QR code on a sign is an accident waiting to happen… I couldn’t agree more with Rothfelder’s comments this morning. A QR code on a sign […]
NEW YORK – July 14, 2025 – billups, the world’s largest independent out-of-home (OOH) agency, today announced the appointment of Scott Blair as Head of Client Development, North America. This strategic addition to the leadership team underscores billups’ commitment to advancing its client-centric approach and accelerating growth across the North American market. Blair, based […]
