Author: billboardinsider

Huntington Outdoor Makes Acquisitions in Three States

OHIO, January 19th, 2024 – Huntington Billboards, a leading Ohio-based billboard company, proudly announces the successful completion of four strategic acquisitions within the past 30 days, further solidifying its position in the outdoor advertising industry.  The acquisitions, spanning across Ohio, Arkansas, and Louisiana, mark a significant milestone in Huntington Billboards’ […]

Tiger Party CEO to Present at ISE 2024 in Barcelona

Rafale Chang is CEO of Tiger Party – the company widely known for synchronizing the New Year’s Eve Ball Drop countdown in Times Square. However, the Ball Drop countdown is only a small part of what the company does. If you visited Times Square in recent years, you probably saw […]

Company of the Day: Idon Media

Company: Idon Media Markets: Nationwide Email: info@idonmedia.com Phone: 732-200-1288 Idon Media is the California subsidiary of Digital Outdoor Advertising.  The company was founded in 2012 by Christine Lanziano and Larry Clark and operates digital billboards nationwide.  the company uses state of the art Media Resources Vision-IQ billboards.  In January 2022 Billboard Insider interviewed Christine Lanziano […]

Mike Hershey on Political Advertising Best Practices

Your out of home company has probably been getting requests for political ads.  Billboard Insider asked OAAA EVP-Government Affairs Mike Hershey to talk about political advertising do’s and don’t. How is 2024 shaping up for out of home political ads? Every election cycle is setting new records for political advertising, […]

Trailhead Acquired 3,135 Statics, 258 Digitals and 20 Trivisions in 3 Years!

By Jessica Silva, Screenverse In the bustling world of media acquisitions, few stories captivate as much as the rise of Trailhead Media. From its humble beginnings in July 2020 with no employees and no assets, Trailhead Media has skyrocketed to prominence, acquiring a staggering 40 companies in just 39 months. […]

Company of the Day: Herring Outdoor

Company: Herring Outdoor, LLC. Market: Alabama, Mississippi, Louisiana Headquarters: 525 Central Avenue, 200, Laurel, Mississippi, 39440 Phone: 601-498-4600 Herring Outdoor is a private family owned company based in Laurel, Mississippi.  Herring owns and manages billboard locations in Alabama, Mississippi and Louisiana. The company is an operator associate in the IBOUSA.   The company also […]

Terry Carmody Says Heritage has Expanded into LA and Milwaukee

Billboard Insider featured Heritage Media as our company of the day yesterday.  Terrance Carmody, one of the partners of Heritage emailed us what’s new. Los Angeles Sorry I missed this last night. I was out at a game with clients.  Thank you, I saw the write up this morning. We […]

Geopath Adds 47 New Members in 2023

NEW YORK January 16, 2024 – As the OOH industry saw increases in ad spending across the first three quarters of 2023, Geopath, the not-for-profit organization that provides the industry-standard audience metrics for out-of-home (OOH) advertising, welcomed 47 new members – a growth of 12% compared to 2022. Spanning advertisers, […]

A Colorful Restaurant Billboard in New York

  Billboard Insider talked with Erisa Higaki about a mural installation in Brooklyn, New York. Erisa what’s your background? I am a graphic installation artist from Japan currently living in New York City.   I help turn original art into murals. I have been doing installations mostly for museums and galleries. […]

New Pass It On Campaign

  Thank you for your tremendous support of our ongoing campaigns promoting positive values! The Foundation for a Better Life® is excited to share our latest lineup of billboards with a collection of recent releases and past favorites. We believe they are not only timely but inspiring and are confident […]