SignValue has prepared the following analysis of Lamar Advertising’s 2Q 2025 financials. If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400 To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]
The Foundation for Out of Home Advertising Research and Education (FOARE) announced the 14 students who will receive Foundation scholarships for the 2025-2026 academic year. The FOARE Scholarship Program supports the education and career goals of those who are part of the out of home (OOH) advertising industry family as […]
Billboard Insider is running a series of interviews with Comstor Outdoor CEO Jason Duff. Last week Jason talked about getting started in out of home. Today he talks about what it takes to develop signs. Tell us about the first sign you built. The first sign was in the community […]
Last week we polled Billboard Insider readers about AI and out of home ad design. 70% of Billboard Insider readers said they use AI to generate content which they use in out of home ads. Here are the poll results. If you are in the 30% of our readers who […]
Company: Cooper Outdoor Markets: Texas, Southern Coast, Southeast of San Antonio. Headquarters: 115 Waco, Corpus Christi, Texas, 78401 Phone: 361-882-3088 Email: coopersales@cooperoutdoor.com Cooper Outdoor is a locally owned and operated family business which was founded in 1981. The company has over 400 billboard locations in the following Texas counties: Aransas Bee Jim Wells Kendall Kleberg […]
OUTFRONT appointed Nic Brien as permanent CEO. Here are excerpts from the OUTFRONT 8K, sponsored and analyzed by SignValue: Appointment of Chief Executive Officer On August 21, 2025 (the “Effective Date”), the Board of Directors (the “Board”) of OUTFRONT Media Inc. (the “Company”) appointed Nicolas Brien as the Company’s Chief […]
The OAAA issued guidance to out of home companies yesterday relating to advertising for non-tobacco nicotine products (e.g. e-cigarettes or vaping). Billboard Insider thinks of the common sense advice Ken Klein (who retired as the OAAA EVP Government Affairs in 2021) gave when talking about marijuana advertising: “Excess is not […]
Readers have requested more articles about AI and how it can be used in out of home. One way to use AI is to generate out of home ad ideas. Billboard Insider asked chat GPT to suggest ad slogans for an out of home ad for a dentist and got […]
Company: Connell Outdoor Market: Las Vegas Headquarters: 5242 University Center Drive, Las Vegas, 89119 Phone: 702-795-0555 Connell Outdoor is a locally owned Las Vegas billboard operator with premium locations in targeted tourist corridors and key Las Vegas interstates and freeways. Jessica Connell is Connell Outdoor’s Executive Director. Tell us about Connell’s history […]
SignValue has prepared the following analysis of JCDecaux’s 2Q 2025 financials. If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400 To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in […]
