Allvision Hires Richard Zecchino as COO/CAO and General Counsel

Rich Zecchino

New York, NY – March 17, 2022 – Allvision, Canada’s pure-play digital out-of-home media company, and one of the top developers of high-value digital locations in the United States, is proud to announce that it has hired Richard Zecchino as its new COO/CAO and General Counsel.

Zecchino brings with him nearly seventeen years of legal and practical experience in all aspects of the out-of-home industry, the last seven of which were spent with Adams Outdoor Advertising as its Vice President of Real Estate and General Counsel. In his role immediately before joining Allvision, Zecchino also served as the General Manager for the State of Michigan for Adams over the last two years and grew sales by over 20% during that period. Prior to his time with Adams, Zecchino represented various out-of-home companies as a partner in the Michigan-based firm Honigman Miller Swartz and Cohn.

Greg Smith, CEO of Allvision, said, “We are thrilled to have Rich join the Allvision team. Rich has a deep and highly valuable knowledge of the business, and we are positive he will greatly enhance our already fast-growing company”

About Allvision

Allvision is Canada’s premiere pure-play digital out-of-home media company, with an exclusive and dominant collection of premium digital billboards in Canada’s largest markets. In Toronto, Allvision is a market leader in total number of large format digital faces and daily circulation. For more information visit: Allvision.com

 

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