Branded Cities Goes Digital on Toronto’s Lake Shore Boulevard

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Branded Cities is the premier Out-of-Home and iconic media company in North America. We are excited to announce the launch of four digital spectaculars located at Lake Shore Boulevard along the stretch that sees commuters heading into the Gardiner Expressway and Ontario Place. These new digital displays feature two locations that are fitted with dual-sided 20ft x 20ft spectaculars, providing advertisers with 1,600 square feet of digital space to showcase their campaigns and reach commuters heading to and from downtown Toronto. The upgrade to digital will allow advertisers to maximize their campaigns with the ability to easily change up creative mid-campaign or ACTIVATE capabilities such as Dayparting which allows brands to have a variation of creatives that play upon predetermined conditions.
These upgrades are part of several developments planned for this year which includes recent developments like the modernizing of our Islington Highway Spectacular, the launch of multiple digital displays at Union Station, and the soon-to-be-launched Rogers Tower in Yonge and Dundas.

One of the busiest roads in the Greater Toronto Area, Lake Shore Boulevard is one of the main arterial roads that connect downtown commuters to the Gardiner Expressway and populous suburban communities like Etobicoke, Mississauga, Brampton, Oakville, and Burlington. The Exhibition Digital Spectaculars are conveniently located along iconic hotspots of Exhibition Place and the grand event venues of Ontario Place. With a convenient location and spectacular visibility, these digital spectaculars provide an ideal choice for advertisers looking to reach a highly targeted audience. The new Exhibition Digital Spectaculars offer brands unparalleled access to commuters who are on the lookout for relevant brand promotions.

To learn more about Branded Cities’ Digital and Static Spectaculars, visit: www.brandedcities.ca/products/spectaculars/
About Branded Cities
Branded Cities, a subsidiary of EL Media, is a leading Out–of–Home media company with an integrated network of premier digital and static signage across North America. The digital and static media assets span some of the largest markets in the United States and Canada (Toronto, Vancouver, Montreal, Edmonton, Ottawa, New York, Los Angeles, Chicago, Philadelphia, San Francisco, Miami, Las Vegas, Phoenix, and Denver,) and are situated in the country’s most valuable Out–of–Home environments such as Union Station, Yonge–Dundas Square, Canada’s leading shopping centers, Times Square, the Las Vegas Strip and West Hollywood. Branded Cities empowers brands to deliver impactful and engaging messages to North America’s most desirable, hard–to–reach audiences. EL Media is an affiliate of The Ellman Companies (“Ellman”). Ellman is a privately owned media, real estate, and investments group founded in 1972 with diverse interests in the U.S., Canada, and the Caribbean.For more information visit: brandedcities.ca or brandedcities.com

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