The Morning Call reports that the Bethlehem, Pennsylvania Mayor opposes a billboard proposed near the Hill to Hill bridge.  The Mayor says the billboard does not belong in a key city gateway near a historical district.  Adams Outdoor is asking for a variance to construct a 600 square foot sign at 231 Union Station which is similar to an existing billboard on the other side of the Hill-to-Hill bridge which sits on land that Adams rents from the city.  You can see a picture of the existing Adams billboard and the proposed location for the new billboard below.

Insider’s take:  A double standard is at work here.  The city has no objections to putting a digital billboard just down the bridge on its own land.  Now the tables are turned when someone else gets the rent.

[wpforms id=”9787″]

Paid Advertisement