LAUREL, MISS. — Trailhead Media, the 10th largest out-of-home advertising company in the United States, has announced a significantly expanded partnership with Christian Aid Ministries (CAM) to help amplify the ministry’s proclamation of the Gospel of Jesus Christ across the southeastern United States.
Under the new partnership, CAM will receive placement on as many as 150 of Trailhead’s static billboard faces per four-month cycle from Trailhead’s available inventory across nine states. CAM will also receive complimentary space-available placement across all 305 of Trailhead’s digital faces — a media value conservatively estimated at $650,000 annually. Combined with the static inventory, the partnership represents more than $1.7 million in annual media value to support CAM’s mission.
CAM, headquartered in Berlin, Ohio, is a nonprofit ministry that distributes Bibles, Christian literature, food, clothing, and other aid in more than 130 countries, while also evangelizing in the United States through outdoor advertising and other channels. The expanded Trailhead partnership will dramatically increase the ministry’s visibility in markets across Georgia, Mississippi, South Carolina, North Carolina, Alabama, Tennessee, Kentucky, Louisiana, and Florida.
“CAM’s mission to share the Gospel of Jesus Christ is one of the most important missions any organization can have, and we’re honored to use our platform to help them reach more people,” said John Murrow, President & CEO of Trailhead Media. “This partnership is the kind of work that reminds us why we do what we do. I’m grateful to our entire team for making it happen.”
About Trailhead Media
Trailhead Media is the 10th largest out-of-home advertising company in the United States, operating more than 3,300 billboard faces across nine states in the southeastern U.S. Founded in 2020 and headquartered in Laurel, Mississippi, Trailhead serves more than 7,400 advertisers through a portfolio of static, digital, and trivision faces. More at trailheadmedia.com.
About Christian Aid Ministries
Christian Aid Ministries (CAM) is a nonprofit ministry headquartered in Berlin, Ohio, serving the spiritual and physical needs of people around the world through Bible distribution, humanitarian aid, evangelism, and disaster response. More at christianaidministries.org
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