Link Media Outdoor was named the winner of the Words That Work Award at the Indie Impact Awards, announced during the IBO conference held last week in New Orleans, recognizing creative work that delivers strong results. The award honors Link’s Hatco billboard campaign in Sturgeon Bay, Wisconsin demonstrating how effective messaging, design, and strategy can make a lasting impact.

Ken Guy, VP of Operations and Real Estate, accepted the award on behalf of Creative Director Brandon Sweeney, who joined Link Media Outdoor in 2024 and has quickly delivered impactful, community-focused work. “This award reflects the power of creative thinking and collaboration,” said the Link Media Outdoor team.

Link Media Outdoor also thanks Hatco for its partnership and the Indie Impact Awards for the recognition.

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