By Kym Frank, President, Geopath

We at Geopath have been busy!

The development of our new state-of-the-art measurement and insights platform kicked off in January.

We wanted to take a breath and update everyone that the project is 100% on track – and that we are on schedule to deliver on our first major milestone: Hourly Impression Data!

Next month, as planned, we will be releasing hourly impression data to our members (for non-commercial use).

Why is that important?

These data will give our members the hourly audience delivery in an average week for their inventory – providing a quantifiable delivery of the changes throughout the day.

We are excited about all the progress we have made and will continue to provide updates throughout the development.

Please don’t hesitate to reach out to us directly at geekOUT@geopath.org if you have any questions, or if you would like to schedule a demonstration of MORE.

We are always here for our members!

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