Ben, how did you get into the out of home business?

We purchased a piece of property about 5 years ago (where our home now sits) that borders a state route.  We were looking for ways to generate residual income from the property and the billboard concept was born.  Through some challenges, we found a way to secure the permits and built our first billboard.  After that first experience, the wheels began turning.

What’s new over the past year?

We continue to grow our hometown plant with both static and digital structures.  We are also gearing up to expand into new markets in 2025.  That preparation includes securing new leases and implementation of the Quantum software.  Our main focus at Ohio Outdoor has always been on the customer.  As we expand, it is our top priority to continue providing the best solutions and service experience to our customers.

Whose digital signs do you use?

We currently have both Electro-Matic and Formetco signs.  Having a display manufacturing background, I always enjoy learning about new technology and solutions that may help us down the road.

What else is on your mind?

Quarter two of 2024 was one of our strongest quarters in our company’s history.  However, I think like most operators, we have some concerns of how the upcoming election could have an impact on our business.  We continue to keep a pulse on our local market indicators – and opportunities that arise from change.  The faster we can adapt in these situations, the quicker we rebound from challenges that might be on the horizon.

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