On this week’s Billboard Insider podcast Dave Westburg interviewed SignBird founder John James and Formetco Digital Billboard Sales Manager Britt McConnell about how to effectively market digital signs. John, what’s in a good sign photo? The common denominator that everybody can agree on is that…there should be traffic in every […]
By Norm Chait, Sr. Director, OOH Practice Lead, Quotient Digital advertising receives a lot of attention for its ability to target specific consumers with personalized messages. But did you know that digital out-of-home (DOOH) is part of that and can deliver compelling results? Brands now have access to technology that […]
Last week Herring Outdoor founder Mark Herring told Billboard Insider he’s upgrading his plant to high efficiency light fixtures: In cap ex, we have continued to upgrade our light fixtures to Holophane LED fixtures. We tried other brands but Holophane/PanelVue HID’s won in the end. Also, upgrading our safety features […]
This week we asked our readers if they are back in the office. Here are the results. Only 7% of our readers are still working remotely full-time. 61% are back in the office full-time. Another 33% are sometimes in the office and sometimes at home. [wpforms id=”9787″] Paid Advertisement
Company: Hughes Outdoor Media Headquarters: 1495 Manakin Road, Manakin-Sabot, VA 23103 Markets: Virginia & North Carolina Phone: 804.784.0501 Email: steve@hughesoutdoor.com Hughes Outdoor Media was formed in 2002 by Steve Hughes. The company currently owns and operates over 100 outdoor displays in Virginia and North Carolina. Mr. Hughes grew up in the outdoor advertising […]
At the Citi Global Property Conference earlier this month Sean Reilly was asked to give 3 reasons an investor should invest in Lamar and he said this. (1) “There are no net new billboards being built in America because of all the regulations. And because of that our market share […]
Ben Schwartz, the voice of Sonic the Hedgehog in Sonic the Hedgehog 2 tweeted a Sonic voiceover as he drove by a Sonic Movie 2 billboard. A few days ago a Sonic Movie 2 attendee tweeted a picture of a movie billboard to announce that he’d seen the movie as […]
Lots of feedback from yesterday’s article on Fidago v Clear Channel Outdoor. Several readers wrote that the relationship between epilepsy and covid is more complicated than we presented. Some medicines which control epilepsy can affect the immune system and people with epilepsy may have other neurological issues impacting immunity. Best […]
March 29, 2022 05:47 AM Pacific Daylight Time BOCA RATON, Fla.–(BUSINESS WIRE)–SBA Communications Corporation (NASDAQ: SBAC) (“SBA”) today announced the election of Jay L. Johnson to the SBA Board of Directors as a new independent director, effective March 28, 2022. Mr. Johnson is the Executive Vice President and Chief Financial […]
Company: Highway Displays Outdoor Market: New York Headquarters: 404 Maple Street, Poughkeepsie, NY 12601 Phone: 845-452-2121 Email: info@highwaydisplays.com Highway Outdoor has over 420 static and digital billboards in the mid-Hudson valley. The company was founded by Louis Schwartz, a Hungarian immigrant in 1918. The company has 15 employees. Sandra Schwartz is […]
