Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Barletta Outdoor Advertising Markets: Pennsylvania Address: 15078 Capouse Ave, Scranton PA. 18059 Email: Barlettaoutdoor@gmail.com Barletta Outdoor Advertising operates two wallscapes in Scranton, Pennsylvania. the company was created in 2019. Robert Barletta is the founder and owner. [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
This chart says it all. Inflation (e.g. the 12 month change in the CPI) has increased from an annual rate of 1-2% up to 5-6%. Too early to tell whether this is a short term post covid supply shortage phenomenon or long term inflation induced by an increase in the […]
Yesterday, Intersection CMO, Esther Raphael talked about post-covid revenge spending and out-of-home. Today, she talks about the brands which didn’t pull back during Covid and are thriving. In January, Intersection formed Creative Labs to perform in-house creative for clients. How’s it going? It’s going amazing. Last year, so many teams […]
This month, SignBird has been in North Carolina! Our friends at Riley Outdoor & Patriot Outdoor hired the team tp visit their markets. That would be 11 different counties in the Tar Heel State. Within 30 days the SignBird team visited all billboard faces and produced approach and aerial […]
Company: Barfield Outdoor Markets: North Carolina Address: 2368 Summerlin’s Crossroads Rd, Mt Olive NC. 28365 Email: ken@barfieldoutdoor.com Phone: 919-738-4199 Barfield Outdoor operates an out of home plant with 16 faces in North Carolina. Ken Barfield is President. Zach Barfield is Vice President. How did you get in the Out of […]
Insider’s Take: We’re not surprised that Landmark is considering selling their assets. They’ve met headwinds in growing the out of home portfolio in the US. The company had two offers in hand from Verde Investments and DigitalBridge . A new proposal was received last week from Melody Investment Advisors LP […]
Here’s an overview of Clear Channel Outdoor’s 2Q 2021 performance prepared by Paul Wright and Carson Frost at SignValue. SignValue offers billboard valuation and advisory services nationwide. You can contact SignValue at 480-657-8400 or info@signvalue.com. [wpforms id=”9787″] Paid Advertisement
This week, Intersection CMO Esther Raphael talked with Billboard Insider about post-Covid trends impacting out-of-home. What is revenge spending and how does it influence out-of-home? When we think about all of the moments that we lost, there are so many experiences and things – you want to live them again […]
