By Julia Cramer, Adomni Content Specialist Synopsis: Here are some shared best practices and proactive steps businesses can take to prepare for their next cyber threat. Out-of-home (OOH) advertising – once a mechanism used by Egyptians to publicize laws and treaties on stone pillars – is now being rapidly […]
Invidis provides the following list of best practices and what to avoid in Digital Out of Home in an airport. The list is courtesy of Media Frankfurt. The dos of airport advertising 1. Strong branding: A strong branding that is visible from the first to the last second, large and […]
Company: Rose City Outdoor Market: South Georgia Headquarters: 3209 Habersham Rd. NW, Atlanta GA 30305 Phone: 229.234.1492 Email: info@rosecityoutdoor.com Established in 2010 Rose City Outdoor is a dynamic outdoor media company with digital displays in Digital Billboard Locations in the Southern Georgia area. Rose City Outdoor provides innovative advertising solutions for […]
By John Weller, Co-Publisher Billboard Insider No, I am not a native Australian, but as a co-publisher of Billboard Insider, I have been curious about the Australian Out of Home market. My son works for a Fortune Top 25 company and as a part of his management training program, he […]
Innovative, privacy-forward approach enables dramatic improvements in forecasting, planning, and targeting advertising on moving media. New York, NY (November 29, 2022) – Place Exchange, the leading SSP for programmatic Out of Home (OOH) media, launched geospatial ad units for mobility media, spanning all of Place Exchange’s industry-leading mobility partners, including […]
There are a lot of things to keep in mind when shooting video of your billboard location. Today, we’ll go over some tips to help you capture spectacular footage of your board! Great video is important because not only can a great video make a great board look perfect, but […]
Company: Salt River Outdoor Headquarters: SALT RIVER DEVCO, 8840 E. Chaparral Road, Suite 280 Scottsdale, AZ 85250 Sales Agent: Becker Boards, 4350 E. Camelback Rd., Ste. B-195 Phoenix, AZ 85018 Phone (Sales): 480.370.7740 Email: sales@beckerboards.com Salt River Devco owns and operates a portfolio of 1 digital and nineteen double-faced static […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Roswell, GA – November 21, 2022: Link Media Outdoor (“Link”), is pleased to announce the purchase of the outdoor advertising assets of Elevation Outdoor Advertising, based in Knoxville, TN. Elevation Outdoor operates over 265 billboard faces including 8 digital displays in Knoxville and East Tennessee. These assets add a […]
A recent study done by BWG Strategy, commissioned by Talon Outdoor, revealed that advertisers are planning on increasing their marketing budgets for Out Of Home! This study states that “93% of advertisers [are] planning to allocate 5% or more of their overall marketing budgets to OOH in 2023”. The study […]
