US vehicle miles traveled rose 0.6% in October 2024 according the the FHWA Traffic Volume trends report for October 2025. Vehicle miles traveled rose 1% for the first 10 months of 2025. As you can see from the table below miles travelled rose the most in the central and western […]
Author: billboardinsider
Transit Trips Up 9% in 3Q 2025
Good news if you own a transit advertising company. Transit trips rose 9% in the third quarter of 2025 according to the APTA Third Quarter 2025 ridership Report. Heavy rail lead the way up 16%. The same trend is apparent for the first 9 months of 2025. Transit ridership increased […]
OBIE Awards to Become Stand-Alone Event in 2026
The Out of Home Advertising Association of America (OAAA) today announced a significant evolution of the OBIE Awards, the industry’s most storied creative honor. Beginning in 2026, the OBIE Awards will transition to a standalone event taking place in October in New York City, long considered the epicenter of […]
Pearl Media’s Midtown NYC Digital Network Becomes Must Buy for Holidays
Montclair, NJ — December 8, 2025 — With holiday advertising in full swing across New York City, Pearl Media is seeing increased demand for its Midtown Digital Network and its ability to reach not only holiday visitors but regular New Yorkers. It’s the first private full-motion, eye-level digital network in […]
US Out of Home Industry Grows Faster than Economy or Inflation in 3Q 2025
The US out of home industry grew faster than the US economy and faster than inflation during the third quarter of 2025. US out of home revenues increased 4.5% compared to projected growth of 3.5% of the US nominal gross domestic product and 2.9% for US inflation. This marks […]
Company of the Day: HB Outdoor
Company: HB Outdoor Market: Georgia Headquarters: 1775 Woodstock Rd, Suite 150 Roswell, GA 30075. Phone: 770-951-8222 Email: billyharvin11@gmail.com HB Outdoor operates forty-two faces in Georgia including a double sided trivision and double sided static in Winder, two-sided digital billboards in Buford and a double sided static billboard in Norcross. The company is run by Billy […]
SignValue’s OUTFRONT at a Glance
SignValue has prepared the following analysis of OUTFRONT’s 3Q 2025 financials. If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]
World Out of Home Congress in London June 3-5.
Registration is now open for the World Out of Home Organization’s next Annual Congress, to be held in London from June 3-5 2026. This follows a record-breaking attendance at WOO’s Mexico City Annual Congress, the first to be held in LATAM, and another record attendance at its recent Asia Regional Forum […]
Matt Siegel on Increasing OUTFRONT’s Margins
Here are excerpts from Outfront CFO Matt Siegel’s comments at last week’s B of A leveraged finance conference sponsored and analyzed by Signvalue. Siegel would eventually like to renegotiate the MTA contract We think we can make a good case for renegotiating something mutually beneficial… We like the franchise. We […]
Bob Klausmeier Jr., RIP
Robert (Bob) Edward Klausmeier, Jr., 72, Carmel, Indiana, passed away peacefully on November 30, 2025, after a long illness. He is survived by the love of his life, Becky Ann Klausmeier, and four children, Robert E. (Dawn) Klausmeier, III, Savanah, Georgia; Theresa M. Klausmeier, Ft. Worth, Texas; Benjamin F. (DeLisa) […]
























