Today out of home leasing and development expert Andy Goodman talks about an advantage of left-hand read billboards Andy, what do you think of left hand reads? I’m a strong believer in the value of left-hand reads. They offer a unique advantage on curved freeways—especially when the road bends […]
Billboard Insider is taking today off for the Thanksgiving holiday. As we enter our 11th year of publication, we have lots to be thankful for: To OUTFRONT’s Shelli Bergren for being our first newsletter subscriber. To Jennilee Bennett of Lamar Advertising for being our most recent newsletter subscriber. That makes […]
Here is a selection of OUTFRONT CEO Nic Brien’s comments at last week’s Wells Fargo TMT conference, sponsored and analyzed by SignValue. What do ad agencies think of out of home? I think the large agencies have had a kind of love-hate relationship with the out of home medium in […]
Clear Channel Outdoor CEO Scott Wells appeared at last week’s Wells Fargo TMT Conference. Here’s a summary of his comments sponsored and analyzed by Signvalue. Banking, pharma and insurance are up Banking and financial services have been going gangbusters this year…I think pharma has been somewhat bigger than we expected, […]
There are four forms of debt financing available to out of home companies: factoring; lease financing; private lending and bank financing. We have previously explained why factoring isn’t used much by out of home advertising companies. Today we talk with Tony Hull of YESCO Financial Solutions about billboard lease financing. […]
Washington, D.C. – Clear Channel Outdoor’s Airports Division, the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced it was awarded, through a competitive process, a new 10-year contract (with a five-year renewal option) with the Metropolitan Washington Airports Authority (MWAA), beginning March 1, 2026. This agreement reaffirms […]
Company: Great Falls Bench Advertising Markets: Montana Address: 1720 10th Ave South, Suite 4-290, Great Falls, MT 59405 Email: sales@gfbenchad.com Phone: 406-580-8664 Great Falls Bench Advertising operates a network of 247 benches with advertising in downtown Great Falls, Montana. The bench ads are priced at $75-150/month. To receive […]
Outdoorlink makes products which help you monitor and control your billboard lights and digital billboards. We talked with Thomas Thrash, Operations/Lease Manager at MH Outdoor Media, LLC. about how MH Outdoor uses Outdoorlink controllers to monitor bulb outages and reduce labor costs. Tell us a little about your plant? We […]
Neil Bell of New South Outdoor writes this in response to Billboard Insider readers want long term leases in order to put up billboards. Dave, I really appreciated the poll from this morning regarding lease term. I completely agree with most readers that long-term leases are a must if you’re […]
RALEIGH, N.C. — Today, the N.C. Outdoor Advertising Association launched a “Billboards Work for North Carolina” campaign to highlight the industry’s positive economic and community benefits in North Carolina. “In addition to being an effective tool for businesses to get the word out, North Carolina’s billboard industry creates jobs, […]
