Our friends from Up to Something, Richard Molinaro and Todd Turner did a great job with the Indie Impact Awards and we want to take some time to get their thoughts on what to think about if you want to design a winner. From Richard and Todd: Each winning billboard […]
Thanks to Todd and Richard at Up To Something to allow us to reprint their post. Merry Christmas. The holidays are the ultimate excuse to go big, bold, and a little extra—just like your neighbor’s over-the-top light display. We’ve had a blast creating festive out-of-home ads that turned heads and […]
Chris Cowlbeck, IBOUSA, on growth of the IBO Speedway “We now have 260 companies with 63,000 statics and 4,000 digitals in the IBO Speedway. We have started marketing to agencies that we are one of the Big Four.” Gina Stratford, YESCO, on Boosting Sales Tactics “One thing we ask all […]
Yesterday, Todd & Richard at up to something agency announced a new OOH Creative Training Course. Insider was intrigued, so we caught up with Richard Molinaro to get the details. Richard, Tell us about 18 Months to Bigger, Beefier Contracts? The quality of your creative directly affects the quantity of […]
Todd Turner and Richard Molinaro of Up to Something gave an entertaining short course on out of home creative at the IBO conference. You can access their talk at http://uptosomething.agency/ibo-talk-2024 . Billboard Insider’s favorite slide is this one which reminds us that we need to be memorable, as well as clear. To […]
Five quotes from day 1 of the Fall 2023 IBOUSA conference in Indianapolis. OUTFRONT’s Andy Sriubus says stop devaluing your product. If we’re trying to make the argument to buyers that we have value you have to have integrity in that conversation so it’s not just buy the media for […]
Blipper Law, allegedly the first kid-run law firm, has launched their business with thousands of digital billboards across the United States. With photos of business-suited children and headlines like “Grounded by your parents?” and “Is your sibling a doo doo head?,” the billboards have received more than a few double-takes. […]
By Barker & Christol Todd Turner AKA “The Billboard Guy.” Or, Todd The Billboard Guy Turner. Or, TTBG. Okay, enough of that. He hates it when we call him the Billboard Guy. But what can we say? He is. Todd Turner is our resident Art Director and creative extraordinaire. He comes […]
ATLANTA, GA (July 2, 2018) – Adams Outdoor Advertising and Fairway Outdoor Advertising will donate more than 700 billboards in 21 states to bring to life lettering artists’ renderings of positive messages. The designs came from Goodtype’s #goodtypetuesday challenge, in which lettering artists and illustrators from around the world were asked what they would put on a billboard. Entries were posted to […]
Todd Turner is the chair of the Creative Committee of the OAAA. Turner is the National Creative Director at Adams+Fairway Outdoor. Prior to joining Adams in 2004, Turner was a designer at EB Wall and Associates and Moonlight Creative Group. An example of Turner’s work is this 2015 Best of […]
