Media Resources CEO Jeff Rushton gave a talk on digital billboards at last week’s IBO show. Billboard Insider interviewed Rushton after the conference. You’ve implemented several initiatives in the past year. Can you elaborate? Well that is a short question and a longer answer. To name a few: 3x expansion […]
Tag: Siteline
Media Resources Inc. Announces New Digital Billboard Manufacturing Plant in Fort Mill, SC
Toronto, ON – Media Resources Inc. (MRI), a leader in the outdoor & indoor digital signage industry, announces the opening of a new digital manufacturing plant located near Charlotte in Fort Mill, SC. The Fort Mill facility (previously used as a warehouse for its non-digital billboard hardware division which Media […]
Media Resources Releases 3rd Generation Light Mitigation Product
Toronto, Ontario – Media Resources, a global leader in digital LED displays, is excited to announce the expansion of its patented SITELINE™ family with the introduction of Generation 3 technology. This groundbreaking expansion sets a new benchmark in the industry for light trespass mitigation in LED displays, solidifying Media Resources’ […]
Community Friendly Digital Billboards
What can the industry do to help make digital billboards more community friendly? That question has been on the mind of Media Resources’ Chief Product Architect, Cheng Qian, for years. Digital Billboards have proven very effective, dynamic tools to connect people with products, services, and information. However, the use of […]
Light Blocking Technology Stopped a War, a Billboard War That Is
CBS KUTV Report — SITELINE™ Solution for Bright Billboards Last year Woodbury Corporation, a real estate development firm in Utah, contracted with Compass Outdoor to erect, own and operate a digital billboard to promote Woodbury commercial properties. It immediately stirred controversy. According to CBS affiliate KUTV, the brightness of the […]
Overcoming Zoning Restrictions With SITELINE™
By Cheng Qian, Chief Product Architect You probably have a great digital location opportunity that checks off all the boxes: Great potential lease deal Great impressions count Great approach and read Great fit with regulatory and permitting requirements Except it’s too close to a light-sensitive area… SITELINE™, by Media Resources, […]