US Out of home stocks outperformed the market during the first quarter of 2017. A portfolio of the three public US outdoor companies (Clear Channel Outdoor, Lamar Advertising and Outfront Media) increased by 16% per annum during the first quarter of 2017 (3 months ended March 31, 2017) well above […]
Tag: outfront
Outfront Mobile Platform Used by 1000 Brands
NEW YORK, March 23, 2017 — OUTFRONT Media Inc. (OUT), announced today that over 1,000 brands have used the OUTFRONT Mobile Network. OUTFRONT’s customized mobile ad delivery solution is built upon its out-of-home (OOH) asset base and provides marketers with additional data analytics and a proven way to close the loop with […]
Outfront, CBS and Turner send bball scores to digital signs
This Outfront news release caught Insider’s eye. One of the strengths of digital screens is the ability to provide real time info. Watchfire allows its digital billboards to provide real time basketball tournament scores. Turner, CBS and Outfront are doing real time scores as well. NEW YORK, March 20, 2017 […]
OUTFRONT Media Begins Deployment of ON Smart Media Platform in Greater Boston Transit System
NEW YORK, Feb. 23, 2017 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) announced today the first implementation of its ON Smart Media platform with the Massachusetts Bay Transportation Authority (MBTA), deploying eight digital Liveboards at Copley Station. Live Nation, Boston Ballet, and Experience Kissimmee are the launch advertisers, promoting upcoming […]
Outfront Organic Revenue up 2.8% in 4Q 2016
Here are the highlights from Outfront’s fourth quarter 2016 financials and Seeking Alpha Earnings call. Revenues decreased 0.3% to $397 million during the fourth quarter of 2016 as a 2.9% acquisition adjusted increase in revenues was offset by the disposition of the company’s Latin American business. The 2.8% increase in organic […]
OUTFRONT Unveils Campaign Promoting 2018 College Football Championship
NEW YORK – January 24, 2017 – OUTFRONT Media Inc. (NYSE: OUT), one of the largest out-of-home media companies in North America, announced today its partnership with the Atlanta Football Host Committee (AFHC) to develop and design the organization’s “I’m In” campaign tied to Atlanta winning the bid to host the […]
OUTFRONT Media’s Senior Leadership Is Recognized For Technology Innovation
NEW YORK, Jan. 12, 2017 /PRNewswire/ — Today OUTFRONT Media (OUT) announced that two of its senior leaders were recognized for their work in the advancement of programmatic media buying. Joel Melby, Chief Technology Officer, has been awarded an ABBI (Audience Based Buying Innovation) Gold Award from the Global Audience […]
3D Billboard Installation
Cool video from Outfront Media on a 3D billboard installation. Paid Ad
Link your out of home website to your social media sites.
Insider will release the 2017 out of home website rankings next week. While computing the rankings he was struck by how few out of home company websites link to social media pages: Only 31% of out of home company websites link to the company’s facebook page. Only 20% of our […]
Outfront Expands Boston and Wash DC Transit Digital Properties
Dec. 19, 2016 – OUTFRONT Media Inc. (NYSE: OUT), announced today that it will begin work with its newest partner, the Massachusetts Bay Transportation Authority (“MBTA“), on December 21, 2016. OUTFRONT’s ON Smart Media Liveboards will start to roll out in Boston in January 2017 as part of a significant deployment […]