Tag: oaaa

Outdoor revenues reach new high.

US outdoor revenue has recovered from the great recession and reached a new high according to the OAAA.  A couple things stand out from the March 2016 OAAA revenue release.   US outdoor revenues grew at a robust 5.8% rate during the fourth quarter to finish up 4.6% to $7.3 […]

Nancy Fletcher On 25 Years at OAAA

In the outdoor business all roads lead to Nancy Fletcher.  She’s been the head of the Outdoor Advertising Association of America (OAAA) for a remarkable 25 years. Nancy has a master’s degree from the University of Minnesota Carlson School of Management and a law degree from William Mitchell College of Law.  She was […]