US outdoor revenue has recovered from the great recession and reached a new high according to the OAAA. A couple things stand out from the March 2016 OAAA revenue release. US outdoor revenues grew at a robust 5.8% rate during the fourth quarter to finish up 4.6% to $7.3 […]
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Nancy Fletcher On 25 Years at OAAA
In the outdoor business all roads lead to Nancy Fletcher. She’s been the head of the Outdoor Advertising Association of America (OAAA) for a remarkable 25 years. Nancy has a master’s degree from the University of Minnesota Carlson School of Management and a law degree from William Mitchell College of Law. She was […]