LOS ANGELES, Feb. 10, 2021 – New Tradition, a leading Out-of-Home media company, announced today the acquisition of 87 advertising faces from Regency Outdoor Advertising’s portfolio of 411 locations. This transaction represents New Tradition’s largest acquisition to date, joining the company’s already strong portfolio in the Los Angeles area which includes […]
LOS ANGELES (PRWEB) JANUARY 26, 2021 This January 2021, New Tradition Media has signed a long-term lease agreement with DJM and Gaw Capital Partners to take over the master advertising lease at the famed Ovation Hollywood property (previously Hollywood and Highland) in Los Angeles. New Tradition is a rocket ship within […]
Curious which of Billboard Insiders’ articles were read the most during 2020? We’ve broken it down by category. Billboard Insider broke the news when Jesse London’s TierOne Media entered the out of home business. This was our most read business and finance article. Newly Formed Billboard Firm Makes First Acquisition. […]
During Digital Sign Week you ought to wander down to Times Square to take a look at Prismview’s One Times Square digital billboard located at 42nd and Broadway. It just might be the most valuable advertising location in the world. New Tradition Media handles the ad sales. The […]
NEW YORK–(BUSINESS WIRE)–One of the country’s leading out-of-home advertising firms, New Tradition, has signed a master lease agreement for the new digital signage currently being built at One Times Square, the internationally-recognizable tower located in the center of Times Square. The property’s owner, Jamestown, announced the deal today. As the master signage […]
