Tag: lamar

Lamar Wins Ontario, CA Airport Ad Contract

ONTARIO, Calif. – July 26, 2017 – The Ontario International Airport Authority (OIAA) today unanimously approved concession agreements to allow in-terminal and outdoor advertising at Ontario International Airport (ONT) which are projected to generate more than $7.6 million over the next 10 years. “These new (in-terminal and outdoor) advertising concessions represent […]

Seeking Alpha Looks At Outfront Media

Insider likes and reads Seeking Alpha.  Brad Thomas is one of my favorite writers on the site. His focus is on Real Estate Investment Trusts, or REITS, a community that includes both Lamar and Outfront. Brad wrote an article this week focused on Outfront Media as well as the OOH […]

Lamar uses traffic & weather trigger ads in emoji movie campaign

Lamar Advertising and Sony recently kicked off a fun new digital out of home campaign to promote the upcoming release of The Emoji Movie. Using Lamar’s dynamic digital capabilities, each billboard automatically displays a contextually relevant ad for The Emoji Movie triggered by the current traffic and weather conditions. This is […]

Bullhead City OK’s Digital in Highway 95

The Mohave Valley Daily News reports that the Bullhead City Arizona city council approved a Lamar proposal for a digital billboard on the west side of Highway 95 between Riverview Drive and North Oatman Road. Lamar will: Remove a static billboard near Riviera Boulevard and Plaza Drive Pay the city […]

US Out of Home Companies More Risky Than Stock Market

The 3 public US out of home companies are more risky that than that US stock market based on their betas. The US Stock market beta:     1.00 Lamar beta:                                1.13 Outfront beta:   […]

Lamar Closes Corey Airport Services Purchase

Insider has reported on Lamar’s agreement to purchase Corey Airport Services.  Here is their press release on the closing of the transaction.   Baton Rouge, LA – July 11, 2017 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out-of-home media companies in the world, today announced that it has […]

Out of home values stable in 2Q 2017

Public out of home company valuations were stable during the second quarter of 2017.  The following table shows that the four public out of home companies (Clear Channel Outdoor, Lamar, OUTFRONT and JCDecaux) had an enterprise value of 13.2 times cashflow at June 2017, down slightly from 13.4 times cashflow […]

Greener Pastures for Chick-fil-A Cows?

  Insider has chronicled both the history and agency change that has impacted the Chick-fil-a cows.  Now Ken Klein, EVP of OAAA brings us up to date on everyone’s favorite mis-spellers. Barry Kern of Kern Studios in New Orleans – builder of Mardi Gras floats, statues, and plenty of Chick-fil-A […]

US Out of home stocks lag during second quarter.

US Out of home advertising stocks lagged the Standard and Poors 500 during the second quarter of 2017.  A stock index consisting of Lamar, Outfront and Clear Channel Outdoor declined by 4.2% during the second quarter of 2017 while the Standard and Poors 500 was up 2.7% for the quarter. […]

Lamar Sues Weston, WV

The State Journal reports that Lamar is suing the city of Weston, West Virginia in response to rejection of a billboard permit.  The Lewis County School Board approved a Lamar plan to put a billboard on school property in August 2016.  The city asked Lamar and the school board to […]