Next time someone tells you that they’re against digital signs because they don’t want their city to become Las Vegas ask them if they’d like their city to become like Dayton. The National Center for Missing and Exploited Children sent out this tweet this week. A Dayton, Ohio teenager who […]
Senator John S. McCain died Saturday. Plenty of billboards honoring his memory. Here are billboards from Lamar… and Clear Channel Outdoor… Here’s what Riley Outdoor’s Robert Moore posted on twitter. [wpforms id=”9787″] Paid Advertisement
Ian Dallimore, Director of Innovation and Digital Strategy at Lamar tells Insider this: When my mind isn’t thinking up the next bizarre innovative concept to change the OOH space I’m spending time relaxing, if you call it that, at the beach with the family. Coincidentally it’s spent in Pensacola Beach […]
Out of home companies are commemorating Aretha Franklin’s remarkable life. Lamar is running creative on 500 units across the US. Here are Aretha Tributes by Outfront Media, Joyce Outdoor and Marquee Media. Here’s a free Aretha Franklin billboard design which you can obtain from the Daktronics website. [wpforms id=”9787″] […]
Reader Sharrod Delia of Delia Outdoor Advertising asked Insider for an update on the state of the art for solar powered billboards. To get an update Insider interviewed Kevin Conlin, a consultant who specializes in solar powered billboards. Kevin, what parts of the country have the best sun for solar […]
A good out of home management team grows revenues faster than expenses. An additional dollar of revenue doesn’t add an additional dollar of expense because you’re able to leverage your people and plant. You may have sales commissions (10-20% of collections) and increased lease costs (if you’ve got a % […]
Billboard ads played a role in a key election in a battleground state. The beleaguered labor movement was pleased – even surprised – that Missouri voters rejected a right-to-work ballot measure on August 7 (“Prop A”). Prop A was defeated by a 2-to-1 margin. Here are reports from Missouri: Well-traveled […]
Lamar CEO Sean Reilly had interesting comments on this week’s earnings call on which sectors have been growing for Lamar and why. Financials “Financials were up 10%, if you drive around town, you’ll see a lot of ads – advertising CD rates right for community and local banks. And that’s […]
Lamar had a strong second quarter. CEO Sean Reilly summarized results: “Q2 was a good all around quarter for Lamar. Everything clicked, every business unit, billboards, transit, airports, and logos all lines of business exceeded plan on the top and bottom.” Here are the highlights from the earnings call and […]
Don’t let the best become the enemy of the good. That’s the lesson of Lamar versus County of Los Angeles which was decided on 5/8/18 Here are the facts. In 1967 the Los Angeles County Department of Public Works granted Lamar’s predecessor a permit to construct a billboard in unincorporated […]
