All three US out of home companies outperformed the market in the third quarter of 2024. Here’s an analysis of public out of home stock performance, prepared by SignValue. For the third quarter of 2024 OUTFRONT was up 28% on the rebound of transit revenues and the sale of Canada. […]
Here’s a summary of who’s paying what out of home stock dividends,prepared and analyzed by SignValue Some observations. Lamar’s dividend yield of 4.28% is slightly above the 4.25% average dividend yield for Lamar over the past five years. OUTFRONT’s dividend yield of 6.73% is in line with the 6.77% average […]
SignValue has prepared the following analysis of Lamar Advertising’s 2nd quarter 2024 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and […]
Anybody else noticed how quiet the OOH M&A market is? Billboard Insider has noticed a slowdown in new tombstones and purchase announcements. The slowdown has two causes. High interest rates. The prime rate has almost tripled since 2020 from 3.25% in March 2020 to 8.5% today. Look what the […]
Lamar’s CEO Sean Reilly summarized the second quarter as follows: “The trends that we observed in Q1 held in Q2 strong demand from local and regional advertisers more than offset softness in some national customers allowing us to deliver solid consolidated revenue growth.” Here are the results of Lamar’s 2Q […]
Here’s a great example of how to use the live feed capabilities of digital billboards. Throughout the two-plus weeks of Games competition, Lamar will display both the total number of gold, silver, and bronze medals won by U.S. teams as well as the total medals won by country, with counts […]
Lamar Advertising VP of digital growth Ian Dallimore says the low number of brands using digital billboard weather feeds is due to the following: Lack of Connection Between Billboard Buyers and Creative Agencies: – Disconnect in Collaboration: Billboard buyers and creative agencies often operate in silos, leading to missed opportunities […]
The public out of home stocks trailed the US market in the second quarter of 2024. The S&P 500 grew 4%, Lamar grew 1.7%, Clear Channel Outdoor declined 14.5% and OUTFRONT declined 17.7%. Public Out of Home Stock Performance for 3 months ended June 30, 2024. S&P 500 (black), Lamar […]
Lamar Airport Advertising has named Rick Schiffmann Director of Airport Development as it expands its Business Development team. In this position, Mr. Schiffmann will be responsible for maintaining and growing Lamar’s airport advertising program, including cultivating new and existing relationships with airports, orchestrating the procurement process, and ensuring the seamless […]
SignValue has prepared the following analysis of Lamar Advertising’s 1st quarter 2024 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and […]
