How has COVID impacted the spending of the US public out of home companies? Here’s Insider’s analysis. Expenses Down 26% Now is not a good time to ask for a raise. The big three cut their expenses by a total of $284 million or 26% during the the second quarter […]
Tag: lamar
Lamar revenue down 22% in second quarter 2020
Lamar revenues declined 22% during the second quarter 2020. Revenues have improved but the company projects revenues will be down 13-14% for the full year 2020. Here are the results from Lamar’s 2Q 2020 earnings release. Revenues declined 22% to $347 during the second quarter of 2020. CEO Sean Reilly […]
Lamar Declines Billboard Ads in Spokane
The Spokesman Review reports that Lamar has removed controversial anti mask billboards in Spokane paid for by the John Birch society. “The community was not super happy with that message. We try to stay away from anything that is far too offensive to the public,” says Lamar Spokane VP and […]
PJ Solomon bullish on out of home
PJ Solomon issued its 2020 advertising trends reports yesterday. Here’s a page from the report summarizing 2020 forecasts for out of home. Industry revenues will be down 15-20% in 2020. OUTFRONT and Clear Channel Outdoor will be hit harder than Lamar because they have more concentration in international, urban, transit […]
Reader Comments on Black Lives Matter Billboard Coming Down
Some reader comments on Lamar’s decision to run Black Lives Matter copy on a billboard whose landowner was flying a confederate sign. An out of home exec says Lamar was right to run the ad. I agree with Lamar running the ad. I do believe that we are supposed to […]
Telling Your Story
Lamar just released eight videos which tell the company’s story to investors, potential employees and clients. Here’s a sample. Insider’s take: Kudos to Lamar’s internal marketing crew and to Max Zoghbi at Loupe Theory for production. Telling your story is easy in a world of smartphones and youtube. Does your […]
Black Lives Matter Billboard Goes Up Next to Confederate Flag
Billboards aren’t a critical forum for public speech? Think again. Some community groups put up Black Lives Matter copy on a Lamar billboard outside a North Carolina business which is flying the confederate flag. Insider’s take: Another example of how billboards are speech. They allow different voices in the community […]
Out of Home Outperforms Market in Second Quarter 2020
US out of home stocks had an outstanding quarter as traffic rebounded and the economy began to open back up from Covid closures. Clear Channel Outdoor (blue), Lamar (green), OUTFRONT (purple) and S&P 500 (black) stock performance April-June, 2020 Clear Channel Outdoor increased 85% to $1.04 during the quarter versus […]
Minorities, Women and the Public US Out of Home Companies.
Insider analyzed the makeup of the boards and the executive/leadership teams of the three public out of home companies (Lamar, OUTFRONT and Clear Channel Outdoor) and here’s what he found. The public US Out of Home companies outperform the S&P 500 in putting women on corporate boards but need more […]
Out of Home Debt Markets Resilient
The out of home debt markets have been remarkably resilient during the Covid. Clear Channel just amended its credit agreement to get more flexibility. OUTFRONT did the same in April. Lamar expects to come through the downturn without asking for any covenants amendments from its lenders and it raised $400 […]