Dan Franklin of Franklin Outdoor has some excellent comments on Reader Feedback on Building Static Billboards and Creating Value with Billboard Easements. Inflation is providing an incentive to move sign construction in house. With the Inflation issue and building roi on statics I know it has stepped up our intrest […]
Tag: franklin outdoor
Franklin Promotes Three
Jan 14, 2025. CLEARWATER MINNESOTA: Franklin Outdoor Advertising, a third generation, family-owned billboard company and the largest Minesota-based billboard company, headquartered in Clearwater, Minnesota is excited to announce three key promotions: Dan Franklin has been promoted to Chief Executive Officer (CEO). His duties will include setting the overall company vision […]
Franklin Outdoor Buys 38 Static Houck Outdoor Faces
CLEARWATER MINNESOTA: Franklin Outdoor Advertising, a third generation, family-owned billboard company based in Clearwater, Minnesota has announced today they have acquired the billboard assets of Houck Outdoor, based in Shoreview, Minnesota. The purchase includes 38 static (traditional) bulletins along the I-94 corridor from Clearwater, Minnesota to Rogers Minnesota area and […]
Dan Franklin Says There’s a Place for ibeams in a Monopole World
Franklin Outdoor’s Dan Franklin tells Billboard Insider there’s still a place for i-beams in a monopole world: “I saw your article on the Lindmark I-Beam build and it made me think of this build that we just did in Albany Minnesota. The site was very tight with setbacks and we […]
Company of the Day: Franklin Outdoor
Company: Franklin Outdoor Advertising Headquarters: 20092 Edison Circle East • Clearwater, MN 55320 Markets: Minnesota, Wisconsin Phone: 320.558.3000 Email: mail@franklinoutdoor.com Franklin Outdoor is a family-owned business started in 1978 by Jim Franklin and now owned by his son Keith Franklin. The third generation, Dan Franklin, is active in the business today. The company operates a […]
Readers Speak on Separate Rate Cards for Non-profits and Local Advertisers
An overwhelming majority of Billboard Insider readers have a separate rate card for non-profit advertisers but very few have a separate rate card for local advertisers. See our poll results below. Franklin Outdoor’s Dan Franklin says you should think about pricing short term transactions higher to encourage longer term […]
Troy Sucks At Fishing
Insider always appreciates when we hear from our readers. On Friday we received a call asking if we knew anything about the Troy Sucks at Fishing billboard which was going viral. We quickly determined that Franklin Outdoor was the source of the posting and reached out to Dan Franklin for […]
Company of the Day: Franklin Outdoor
Company: Franklin Outdoor Advertising Headquarters: 20092 Edison Circle East • Clearwater, MN 55320 Markets: Minnesota, Wisconsin Phone: 320.558.3000 Email: mail@franklinoutdoor.com Franklin Outdoor is a family-owned business started in 1978 by Jim Franklin and now owned by his son Keith Franklin. The third generation, Dan Franklin, is active in the business today. The company operates a […]
Court Upholds Billboard Lease with Altered Legal Description
Is a billboard lease valid if if contains an altered legal description and is improperly acknowledged? Yes. That’s the lesson of Engler v Franklin Outdoor. Here are the facts. Franklin Outdoor asked Michael Flynn if it could erect a billboard on Flynn’s property. James Franklin and Michael Flynn. walked the […]
Company of the Day: Franklin Outdoor
Company: Franklin Outdoor Advertising Headquarters: 20092 Edison Circle East • Clearwater, MN 55320 Markets: Minnesota, Wisconsin Phone: 320.558.3000 Email: mail@franklinoutdoor.com Franklin Outdoor is a family-owned business started in 1978 by Jim Franklin and now owned by his son Keith Franklin. The third generation, Dan Franklin, is active in the business today. The company operates a plant […]