With permission from Dealer Marketing Magazine By Sarah Garonce, Senior Director, Research & Insights at Clear Channel Outdoor Out-of-home advertising reimagines how auto marketers can more effectively engage with consumers along the path to purchase The auto industry is harnessing new technologies, giving drivers experiences they’ve only dreamed about. The same […]
Tag: Clear Channel Outdoor
Clear Channel Outdoor Hires Campbell
New York, NY – Clear Channel Outdoor (CCO) (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., today announced it tapped international media sales and marketing veteran Jim Campbell to lead its New York market operations. As the new CCO-New York president, where the company’s Out-of-Home (OOH) assets reach 93 percent […]
iHeart Media Might See Multiple Bidders
Insider thought it might be time for a quick update on the iHeart Media bankruptcy proceedings so here is our latest take. Liberty Media, the majority owner of Sirius XM Holdings (NASDAQ SIRI), had a high level of interest looking to purchase a 40% interest in iHeartMedia for $1.16 Billion. Liberty […]
Real-Time Flight Data Displayed on Billboards Around LAX
Baton Rouge, LA – July 2, 2018 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out of home media companies in the world, is teaming up with Wieden+Kennedy, OMA, Clear Channel Outdoor and Wow Media as part of a dynamic digital billboard campaign using real-time flight data to […]
Clear Channel Outdoor Continues to Fight Baltimore Billboard Tax
Clear Channel Outdoor continues to challenge Baltimore’s billboard tax as a violation of the First Amendment. In February, a Maryland Tax Court judge upheld Baltimore’s tax, rejecting Clear Channel’s constitutional claims. On June 29, Clear Channel filed a 35-page brief supporting its appeal to a Maryland circuit court. “The Tax […]
Lamar and Outfront outperform, CCO underperforms market in 2Q 2018
Lamar and OUTFRONT outperformed and Clear Channel underperformed the stock market for the 3 months ended June 2018. Take a look at this chart. Lamar and Outfront were up 7.4% and 4.3%, respectively for the three months ended June 2018 while the S&P 500 was up only 2.9% for the […]
Albuquerque Selects Clear Channel Digitals to Broadcast Emergency Alerts
June 28, 2018 New York, New York – Mayor Tim Keller and Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), a subsidiary of iHeartMedia Inc., today announced that the City of Albuquerque has chosen Clear Channel Outdoor’s digital billboard network to display real-time emergency alerts throughout the metropolitan area. The new […]
Clear Channel Airports Wins Cleveland
Cleveland, Ohio — Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., announced today that its long-time partner, City of Cleveland, through a competitive RFP process, awarded CCA a 10-year contract to continue growing revenues via an innovative […]
Rainbow Kirby on Adidas OOH/influencers campaign
By Rainbow Kirby, Clear Channel Outdoor Step outside, and look up as you stroll through your neighborhood. You may just have a special message waiting for you, especially if you have social cred and influence. This summer, Adidas is showing the love to their family of brand ambassadors in LA […]
Clear Channel Outdoor Extends Credit Line
Clear Channel Outdoor has signed a new $75 million credit agreement with Deutsche Bank and other lenders to replace an existing $75 million credit line which was expiring in August. The terms include: A borrowing base equal to 85% of eligible accounts receivable borrowing rate equal to fed funds plus […]