New York, New York – Clear Channel Outdoor (CCO) (NYSE: CCO) today announced another Out-of-Home (OOH) industry first, augmenting its CCO RADAR platform to enable brands to integrate their own unique, proprietary data sets into CCO’s industry-leading planning and analytics solution.Advertisers can now plan, amplify, measure and optimize their OOH […]
Tag: Clear Channel Outdoor
Out of Home Helps Grocers Stand Out
By Bob McCuin, EVP and Chief Revenue Officer, Clear Channel Outdoor Sales For grocers looking to cut through the clutter of weekly mailers, Out-of-Home (OOH) advertising has proved to be an effective partner in ringing up new sales opportunities. By using digital mobile location data, marketers can now identify shoppers’ […]
Adomni Partners with Lamar and Clear Channel Outdoor to Expand Programmatic Out of Home Inventory
LAS VEGAS – Adomni, a leading demand side platform to plan and buy digital out-of-home advertising, announced today partnerships with Clear Channel Outdoor and Lamar Advertising, two of the largest outdoor advertising companies in the world. With the new additions, Adomni’s out-of-home inventory crossed 70,000 programmatically purchasable digital screens. “We […]
Scott Wells on the benefits of independence, a new board and next year’s priorities.
On this week’s Billboard Insider Podcast Clear Channel Outdoor Americas CEO Scott Wells talks about Clear Channel Outdoor’s spinoff from iHeart, the benefits of independence, the new board and priorities for next year. Clear Channel Outdoor Americas consists of the United States and the Caribbean with revenues of $1.2 billion […]
Wells says Clear Channel Outdoor leverage “a big focus area.”
Clear Channel Outdoor Americas CEO Scott Wells appeared at the Cowen and Company 47th Annual Technology, Media and Telecom conference yesterday. Here are the highlights. Have you been surprised by the strength in US out of home No, not at all…2016 was a pretty good year, 2017 was pretty tough, […]
Clear Channel Wins 3 year contract extension with Omaha’s Epply Airfield
Omaha, NE – – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced Omaha Airport Authority’s Eppley Airfield (OMA) awarded the U.S. airport media leader, CCA, a new three-year extension of its existing airport advertising contract. This agreement continues a relationship […]
Amazon Prime Good Omens Campaign
Yesterday, Amazon Prime unleashed a mixed reality apocalypse on the streets of New York City to promote their hotly anticipated fantasy series Good Omens. Based upon the novel of the same name from Terry Pratchett and Neil Gaiman, Good Omens stars Michael Sheen and David Tennant as an angel […]
Eccleshare says independence gives Clear Channel Outdoor greater ambition and a longer term view.
Clear Channel Outdoor CEO William Eccleshare talked at last week’s JP Morgan Global Technology, Media and Communications Conference. He expressed regret that Clear Channel Outdoor had to sell Australia and certain US assets. Here are the highlights. On the virtues of independence. It changes us psychologically being an independent pure […]
Kurt Tingey, Former Clear Channel EVP and CFO, Joins Blip
Provo, Utah Blip, the self-serve, pay-per-blip digital billboard advertising marketplace, is pleased to announce the appointment of Kurt Tingey, former CFO and Executive Vice President of Clear Channel Outdoor to Blip’s leadership team. Kurt will be leveraging his international and industry networks to further accelerate expansion in the US and […]
Paul Wright on Landmark, Lamar, Outfront, Clear Channel and Link
Signvalue co-founder Paul Wright talked about Landmark, Outfront, Clear Channel and Link on this week’s Billboard Insider Podcast Landmark I think that they represent a threat to the industry but not as big a threat as I initially thought…They’re really looking for long term leases that have solid revenue streams…They […]