Yesterday Clear Channel Outdoor Holdings announced plans to reduce headcount in Europe and Latin America in response to the impact of covid on revenue. The company expects to achieve an annual pre tax cost saving of $20 million. Looks to Insider like this equates to 2% of total international expenses […]
By Campbell Keller, Director of Product Development, Clear Channel Outdoor One of the behaviors arising from COVID-19 shelter-in-place orders was the uptick in time spent consuming content across all screens. According to Nielsen, Americans streamed 85% more minutes of video in March 2020 compared to March 2019. And experts suggest this is […]
Lamar Advertising will pay a cash dividend of $0.50/share on September 30, 2020. The dividend equates to a 2.96% yield on the stock down from the 4-6% dividend yield Lamar was paying prior to Covid. Lamar cut the dividend during Covid to conserve cash. Lamar’s dividend is running at 50% […]
Clear Channel Outdoor ran a nationwide digital campaign commemorating Chadwick Boseman. Lamar Oklahoma City has been running testimonials on digital billboards. Adam Own has designed this creative. [wpforms id=”9787″] Paid Advertisement
Yesterday Insider reported that US out of home revenues were down by 45% during the second quarter of 2020. Place based advertising took the biggest hit (-83%) followed by street furniture (down 69%) and transit (down 68%). Billboards were down 30%. Insider’s take: Looks to Insider like Lamar and the […]
New York, New York – Clear Channel Outdoor (CCO) (NYSE: CCO) today announced it has partnered with Tremor Video, the leading programmatic video and data-driven TV platform, to help brands amplify out-of-home (OOH) reach and deepen consumer engagement with video ads across all screens including desktop, mobile, tablet and connected […]
Correction 7:24 am pacific time: Insider’s initial story underestimated Insider ownership at Lamar by failing to take into account ownership of B shares and ownership by the Reilly Family Limited Trust. We have adjusted the Lamar insider ownership figures upward based on the Lamar 2019 definitive proxy statement. Clear Channel […]
New York, New York – Clear Channel Outdoor (CCO) (NYSE: CCO) today announced a partnership with Arrivalist®, the leading geo-location intelligence provider for tourism-based measurement, giving hospitality and travel brands measurable consumer insights and in-depth performance analyses for their Out-of-Home (OOH) advertising campaigns. This OOH “industry-first” accomplishment drove a 66% […]
How has COVID impacted the spending of the US public out of home companies? Here’s Insider’s analysis. Expenses Down 26% Now is not a good time to ask for a raise. The big three cut their expenses by a total of $284 million or 26% during the the second quarter […]
Who would think that the management of a major public out of home company would celebrate a 35% revenue decline but COVID has changed everyone’s perspective. Here are comments of Clear Channel Outdoor Worldwide CEO William Eccleshare and CFO Brian Coleman on last Friday’s earnings call. William Eccleshare on the […]
