A Billboard Insider Reader writes: “I have always struggled when talking to owners about selling their signs and get the comment of “My cashflow is X and I heard they are selling for 12 times cashflow!” and then trying to explain to them that its Billboard Cashflow which also has […]
Billboard Insider was interviewed by a group of Tulane undergraduate B-school students (picture above) who did a valuation and research report on Lamar. They rate Lamar as market perform with a 12 month target price of $117.00. The group’s investment thesis (see below) notes Lamar’s steady dividends, reduced acquisitions and […]
This is the 4th installment of Billboard Insider’s series on out of home lenders. We have previously featured Alerus Financial, Stark Capital Solutions and Yesco Financial. Today we profile Verde Outdoor Capital. Lender: Verde Outdoor Capital Transactions Sought: $1 million and more. Address: 1720 W. Rio Salado Pkwy Ste A […]
This is the second of Billboard Insider’s profiles of out of home lenders. Last week we profiled Alerus Financial. Today we profile Stark Capital Solutions. Out of Home Lender: Stark Capital Solutions Address: 5829 N. Post Rd, Indianapolis, IN. 46216 Email: cstark@starkcapitalsolutions.com or cberry@starkcapitalsolutions.com Phone: 317-546-6038 Loan Amounts: $500k and up. Stark […]
Atlanta, GA – Formetco, a leader in outdoor advertising solutions since 1968, today announces the launch of its breakthrough program, Replacement Experts. Aimed at billboard operators with digital displays approaching or surpassing the 8-year mark, this program promises a comprehensive analysis and turnkey solution to extend the operational longevity of […]
Last week out of home executive Jonathan Gravis talked about building a high performing out of home sales team. Today he talks about setting expectations and compensation In the realm of OOH sales, success requires a thoughtful strategy in establishing expectations and crafting compensation plans. You’ve assembled a team that […]
In response to Andy Goodman’s article on Abatement Clauses, we would just add that the CalTrans case is obviously not the only time (or state law to consider) when visibility issues and abatement can become an issue in billboard leases. There are several reasons to have a good abatement clause […]
Fueling a high-performing OOH sales team goes beyond booking prime locations and closing deals – it’s about cultivating a culture that propels your team to secure the most impactful placements and exceed campaign goals. A high-performing culture in the OOH industry is a blend of key elements: having the right […]
I received a call from a client who has billboards on a state highway in California. His concern and questions are in regard to a Cal Trans construction project that will close the entire section of freeway in front of his billboards for 6 months or longer. He wanted to […]
I have had the opportunity to manage sales teams in 4 markets with 3 different companies. Building a successful out-of-home (OOH) sales team is not just about having warm bodies; it’s about assembling a dynamic group aligned with your vision of success. To achieve this, take a systematic approach. This […]
