Who is T-Rex? T-Rex Property AB was founded in 2003 by Mats Hylin, Mats Dahlgren and Fredrik Persson. The company acquired 12 patents for outdoor advertising products.T-Rex Property AB has been suing outdoor companies who use a computer to control digital signs. T-Rex owns US Patent Number RE39,470 titled Digital […]
Fairway Outdoor is running a fabulous campaign calling attention to the power of outdoor. It’s called the “isms” campaign. The billboards look like this: When you go to the each website you get the following. or or Kudos to Fairway for coming up with a simple, fresh, clever way to […]
The OAAA has unveiled a new logo OAAA logo. Stephen Freitas, the OAAA’s Chief Marketing Officer says the mark uses the letter “O” in striking contrast within a red rectangle, setting apart the industry’s first initial against the common rectangle shape of so many out of home advertising panels and […]
Company: United Outdoor Media Markets:Kentucky, Tennessee, Indiana, Ohio Headquarters: 360 North Main St, London, KY 40741-1365 Phone: 606-878-2660 United Outdoor Media, LLC. is a Kentucky based Outdoor Advertising company headquartered in Southeastern, KY. The company’s United Sign was formed in 1996 as United Sign and was owned by Baxter Bledsoe, […]
Insider thinks billboard security is a huge issue. “How to hack a billboard” is the most popular query on Billboard Insider’s website. Insider wants to highlight a terrific Smartlink Systems product which protects billboards. SmartLink™ answers the call by implementing a remotely controlled camera system to capture images and alerting […]
Company: Renaissance Outdoor Advertising, Inc. Headquarters: 1121 W. Pointe Vista Path, Hernando FL 34442 Markets: Florida Phone: 352.533.4330 Renaissance Outdoor Advertising, Inc. (ROA) is a locally owned and operated company that has been in business in Citrus County since 1988. The company operates in the following markets: Hernando Citrus Springs Crystal River Lecanto […]
Media Village has a post by Dan Levi, Executive Vice President and Chief Marketing Officer of Clear Channel Outdoor Americas on converting undecided holiday shoppers. Here are some key ideas from his article. Reach Consumers as They’re Making Their Shopping Decisions – Consumers spend 70 percent of their waking hours […]
AVNation did a 25 minute round table yesterday to kickoff Digital Signage Week. The round table interview took place in Daktronics’ office overlooking Times Square. The panelists were asked: What’s coming down the pipeline? What’s the next big thing in digital signage? Adrian Cotterill, Editor in Chief, DOOH: “The way […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Reeves Outdoor Advertising Markets: Texas Headquarters: 11213 March Wren Circle, Flint, TX 75762 Phone: 903-330-4060 Email: ReevesSign@aol.com Reeves Outdoor Advertising has been in the Outdoor Advertising business since 1996. The company operates a billboard plant in East Texas from Dallas to Tyler including Athens and Corsicana. Stuart Reeves is […]
