Other News

This Week’s Classifieds

Everyone needs sales execs. Becker Boards seeks a sales account executive with agency and client relationships in Lala Land. Key Outdoor seeks a sales account executive in Springfield, IL, the land of Lincoln. Pacific Outdoor seeks an account executive.    Here’s your chance to be a hipster in Portland! Stott Outdoor is […]

Company of the Day: Bullfrog Outdoor

Company:  Bullfrog Outdoor Markets:  Michigan, Indiana Headquarters:  220 Club Course Road, Fort Wayne, Indiana 46814 Phone:  260-625-JUMP Bullfrog Outdoor owns 40 structures in Southern Michigan and Northern Indiana.   The company was founded by Charlie MacIntyre in 1998 after a successful career with 3M in Chicago and Fort Wayne.  Charlie is a Billboard Insider reader […]

Messimer Henley joins Wilkins

Andrea Messimer Henley has been appointed Director, Client Partnerships, for Wilkins Media.  Andrea brings more than 20 years of experience in Out of Home (OOH) advertising sales and will oversee the Tampa-Sarasota market as well as serve the Southeast and Mid-Atlantic areas.  Prior to coming to Wilkins Media, Andrea ran […]

RAREFORM Hits It Big In The Shark Tank

While I have to confess I am not a regular watcher of Shark Tank, Insider did see that our friends at RAREFORM (who we have previously interviewed) had a chance to make their pitch on the show. RAREFORM, who makes products from repurposed billboard vinyl, managed to attract the interest of […]

Troup County GA reviewing sign code.

The Lagrange Daily News reports that Troup County, Georgia will vote on a 90 day sign moratorium on March 21.  The moratorium will give the County Commissioners time to consider whether to permit digital and electronic billboards and what changes are necessary to the sign code to comply with Reed […]

DO Media Expands Out of Home Platform

COLUMBUS, Ohio, March 7, 2017 — The leading platform for buying and selling out-of-home (OOH) advertising, is launching an expansion of their Supply-Side Platform(SSP).  Starting today, a select group of top media sellers will begin using DOmedia to chart the availability of their inventory. DOmedia launched their SSP, the only […]

Out of Home Revenue 1995-2016

The US out of home business is growing at the rate of the US economy.  Yesterday’s OAAA revenue release showed that US Out of home grew 3.1% during 2016 just a little bit below the 3.5% growth in Nominal GDP.  Insider uses nominal GDP rather than real US GDP because […]

Waitt Outdoor Design Tips and Tricks

Waitt Outdoor helps clients with outdoor design by talking about what not to do and what to do.   [wpforms id=”9787″]   Paid Advertisement

Company of the Day: Ben Buckland Media

Company:  Buckland Media Group Markets: Western Oklahoma Headquarters: Oklahoma City, OK  73112 Phone: 405-219-1800 Email: bucklandmediaok@gmail.com Ben Buckland Media operates 128 faces plus 4 digital billboards in Western Oklahoma.  The company is owned by Ben Buckland.  Buckland has a background in the radio and publishing business and has also served as […]

Desert Art In a Unique Experience

DesertX is working with Lamar to provide a unique art experience on a stretch of Highway between Joshua Tree and Palm Springs. Co.Exist reports on a series of billboards that show photographs of the surrounding landscape.  On each board there is a moment when the billboards align with the nearby […]