NEW YORK, March 23, 2017 — OUTFRONT Media Inc. (OUT), announced today that over 1,000 brands have used the OUTFRONT Mobile Network. OUTFRONT’s customized mobile ad delivery solution is built upon its out-of-home (OOH) asset base and provides marketers with additional data analytics and a proven way to close the loop with […]
Stephen Freitas is Chief Marketing Officer of the OAAA. He is a leading industry marketing spokesman and thought leader, helping to advance and unite the out of home advertising industry through education and marketing. Before joining OAAA, Freitas spent a decade developing high profile marketing programs for Clear Channel Communications and its […]
Since we reported on the iHeart Media debt swap proposal, there have been some signs of how the market might react. iHeart Media is a privately held company with Bain Capital and Thomas H. Lee Partners owning the bulk of the old Clear Channel Radio since 2008. However, there is […]
CBS News ran a story on Yesco’s Las Vegas boneyard for historic neon signs. It’s been turned into the two acre Neon Museum on Las Vegas Boulevard which houses 200 historic signs. 100,000 people visited the museum last year. You can watch the 5 minute CBS News Story […]
Company: Carroll Advertising Company Market: Massachusetts, New Hampshire, Rhode Island. Headquarters: 1022 Morrissey Blvd., Boston, MA 02122 Email: carolla@carrolladvertising.com Phone: 617-282-2100 Carroll Advertising Company, Inc., was started in 1996 by John Carroll with three billboard faces. The company has 60 static and digital billboard faces covering the Greater Boston Area, New […]
Evan Schultz, Art Director, Adams Outdoor An interesting new project of ours was a self-storage client, Conifer Storage. The product was fairly straight-forward but visually uninteresting. The spaces look like garages, all lined up in rows like chips on a computer board. Dilemma: how do you make THAT interesting? Or, […]
Out of Home Advertising Help Wanted Key Outdoor seeks a Galesburg, IL sales manager. Welcome to the Land of Lincoln. Calling all hipsters. Pacific Outdoor seeks a Portland, OR account exec. Becker Boards seeks a Los Angeles local account rep. Visit the observatory made famous by the Lalaland movie. Billboards […]
Company: Carlson Sign Markets: Oregon Headquarters: 1605 NE Forbes Rd., Bend, Oregon 97701 Phone: 541-382-2182 Carlson Sign Company was founded in 1948 by Ted and Irene Carlson. Their son Dick Carlson ran the business from 1958-1997 and then his son Peter Carlson took over the business. The firm owns 123 […]
Robotic overhead rail system implementation project awarded BROOKINGS, S.D. – Mar. 20, 2017 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, has been recognized as a Frost & Sullivan Manufacturing Leadership Awards winner for its outstanding achievement in Operational Excellence through the implementation of a robotic overhead rail system. The award […]
Insider thanks the OAAA for permission to reprint. The courts have long recognized billboards as a form of speech, protected by the First Amendment. A bold proof point to this long-held legal premise is the back and forth dialogue displayed on billboards. (Commercial and non-commercial messages.) “I am active on […]
