Company: CRG Advertising, LLC Market: Connecticut Phone: 860-961-4818 CRG Advertising operates 2 digital faces and 9 static faces in Connecticut. The signs range in size from 10.5 by 22 to 14 by 60. The firm was founded in April 2009 by Charlie Ghione after stints as an outdoor exec […]
Large, medium, and small billboard operators have begun placing dozens of orders for Lightking’s Air Series LED billboard. Through its light-weight air flow-through design, Air Series is half the weight and 20% less wind load than standard box-type LED signs, saving billboard owners tens of thousands in structural reinforcement costs, […]
Here are some excerpts of a talk Lori Sieler gave on Product Management as part of the Daktronics Work Smarter webinar series. Lori is a digital billboard product manager at Daktronics with 20 years’ experience in engineering and product design. What Should You Think About When Purchasing a Digital Billboard? […]
FBI headquarters provided this update to the Outdoor Advertising Association of America (OAAA): “Fugitive Demeko Wells was featured on digital billboards in the Tampa, FL, area. The pressure created by the billboards influenced Wells to turn himself in the day after the billboards were posted. “After turning himself in, Wells […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Couch Advertising Company Markets: Georgia, Alabama Headquarters: 194 Pine Road, NW, Resaca, GA 30735 Phone: 706-346-5356 Couch Advertising was founded on July 28, 2003 by owner and operator Johnny Couch the former manager/Vice President of Lamar’s Rome GA plant. The company was started as an ad agency and then […]
Some billboard advertisers try to be witty and irreverent in order to be noticed. Insider saw this copy on a Georgia billboard last week. This ad was clever and eye catching. The strategy can backfire however. A North Carolina jewelry store had to apologize last month after a firestorm over […]
“I wanted to let you know that an electrician responded to our ad and we sent him out for his first job last week…Thanks so very much.” Ellen Polansky, JGI Outdoor. Billboard Insider Classifieds work. Our classified cost $60 for 3 months or $120 for 12 months. To self-place your […]
Wordontheshore.com says the Eatontown, New Jersey borough council is looking for more info before approving a digital billboard along Route 35. Klein Outdoor Advertising has proposed a 10.5′ by 36′ sign. The New Jersey State Department of Transportation has already issued a permit. Insider’s take: The Borough Council wants a […]
This is the second article in a series by Neil Bell of New South Outdoor on selling ad space on digital billboards. New South is the company that put a tiger tail on an Auburn Alabama billboard to tie into hometown football loyalties. Neil’s previous article was Getting The Most […]
