NEW YORK, July 13, 2017 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) today announced its campaign launch to bring Massachusetts Bay Transportation Authority (MBTA) riders friendly and easy to understand public service announcements. Using GIPHY, the world’s first and largest GIF search engine, OUTFRONT will be integrating full-motion GIFs on its […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
“Stott Outdoor recently desired to recruit and hire an individual with outdoor advertising industry experience. When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost of the ad was reasonable and the response […]
Each year, Mary Meeker, partner at Kleiner Perkins Caufield & Byers, presents at the Code Conference an annual internet trends report that many consider “the most anticipated slide deck of the year.” This year’s report contains 355 slides, but in the interest of time and efficiency, here are the top trends […]
You should include sign video in your website and marketing materials. Video gives clients a rich view of the approach to a billboard and a billboard’s surroundings. If you run your website with WordPress (as Insider recommends) you can incorporate video in three easy steps. Take video of your billboards […]
Jersey Digs reports that the Trenton Poster Advertising/R.C. Maxwell Building at 725 East State Street in Trenton, New Jersey is slated to be renovated and turned into a light fixture manufacturing plant. The building was occupied by Trenton Poster Advertising and R.C Maxwell from 1923 till 2000 when R.C. Maxwell […]
The Day reports that Stonington Connecticut Zoning Board of Appeals has denied a variance allow a landowner to tear down three billboards in Route 1 and replace them with a smaller digital billboard. A short-sighted decision by the town. They would have replaced 900 square feet of signage with […]
Insider caught up with Gabe Oliverio, Managing Director at outdoor investment banking firm Johnsen, Fretty & Co., about a swap transaction announced last week involving Independent Outdoor Network (transaction press release here). You can contact Gabe at goliverio@jfco.com. Tell us about the transaction and how you were involved. Interestingly, the […]
Company: Jones Outdoor Advertising Headquarters: 10657 E. Old Vail Connection Road.,Tucson, Az 85747 Markets: Arizona Phone: 877.292.6273 Email: dtjones@jonesoutdoor.com Jones Outdoor Advertising is a family owned company with more than 35 years experience operating a billboard plant in rural Arizona. The Company is focused on the concerns of those whose interests and products […]
This press release caught Insider’s eye because the funding for the board came from a New York State tourism grant. Sometimes there are other institutions like advertising co-ops and public entities which can help your clients pay for billboards. SUFFERN, N.Y.–The Historic Thayer Hotel at West Point unveiled a new […]
