Other News

Sign On Austin Petitions For Digital

  SignOnAustin, a coalition of Austin-based employers, law enforcement agencies, and community groups that believes the Texas city needs a network of outdoor advertising befitting its reputation as a hub of digital technology has started a public petition drive to bring digital billboards to Austin. The group promotes in their […]

PETA Shifts to Live Protests After Being Turned Down on Billboards

Campaign US reports that PETA is shifting its marketing strategy from billboards to live protests because Lamar has issued a company wide ban on all PETA business receiving flak for running this billboard in 2013. The article quotes Grey Vick of Grey Outdoor as saying he runs the PETA ads […]

Vendor Profile: Soft Signs

Company: Soft Signs Address: 207353 Highway, Mono, Ontario, L9W 6J2, Canada Phone: 519-938-9986 Email: eddy@softsigns.com Soft Signs 3D manufactures a Patented “all in one” 3Dimensional billboard vinyl.  The 3D props are constructed from a vinyl substrate. Examples of the company’s work can be found at softsigns3d.com.  Insider talked with the company’s […]

Reno Planning Commission Meets on Billboard Proposal

The City of Reno Nevada, Planning Commission, met on August 2nd to consider new language from city staff as directed by the City Council on off-premises billboards. Insider viewed the video of the Planning Commission meeting.  For those who are interested, the video can be found here.  The testimony related […]

Company of the Day – Liquid Outdoor

Company: Liquid Outdoor Headquarters: 54 W 40th St., New York, NY 10018 Markets: New York Hartford/New Haven Fairfield County Connecticut Boston Kansas City New Jersey Baltimore Miami Atlantic City Los Angeles Philadelphia Washington DC Phone & Email:   Paul Ducharme 917-692-6858 paul.ducharme@liquidoutdoor.com Michael Bolbach 914-953-8425 michael.bolbach@liquidoutdoor.com Liquid Outdoor was formed in 2009, when […]

Lamar Acquires Steen Outoor

BATON ROUGE, La., Aug. 04, 2017 Lamar Advertising Company (LAMR) (Nasdaq:LAMR), a leading owner and operator of outdoor advertising and logo sign displays, today announced that it has acquired the assets of Steen Outdoor Advertising, significantly enhancing Lamar’s position in Philadelphia and the surrounding region. The all-cash acquisition adds more than 460 billboard […]

Landmark adds 15 outdoor sites in 2Q 2017

Here are the highlights from Landmark infrastructure’s 2Q 2017 financials and earnings conference call. Landmark quarterly revenue increased 69% to 12.8 million due to site acquisitions. Cashflow increased $3.4 million to $10.2 million. Landmark added 15 new outdoor sites during the second quarter of 2017. Landmark had 535 outdoor advertising […]

Rate This Board by Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]

Company of the Day: Legends Outdoor

Company: Legends Outdoor Market: Maryland, Pennsylvania, West Virginia Email:ssnyder@legendsoutdoor.com, stevesarkady@gmail.com Phone: 410-489-4723 Legends Outdoor operates a billboard plant in Maryland, Southeastern and South Central Pennsylvania and Eastern West Virginia.  The company’s coverage includes the city of Morgantown, West Virginia.  Insider talked with Steve Snyder, Director of Operations Steve, tell us about the […]

Billboard Insider has converted to a single daily email

  Over the weekend we consolidated our daily Billboard Insider emails into a single daily newsletter which highlights the day’s stories.  As part of the conversion we migrated our subscriber database to MailChimp.  A small number of you who are wordpress direct subscribers will need to give us your emails […]