A Waterloo, Iowa Councilman is promoting selling advertising space on city vehicles as a new revenue source for the city of 68,000. The Courier reports that Councilman Ron Welper is behind the idea and projects that the city could generate $100,000 annually for the city budget. Initial planning has included […]
Other News
Company of the Day – Riley Outdoor
Company: Riley Outdoor Headquarters: 704C Plaza Blvd. #106, Kinston, NC 28501 Markets: Signs located throughout Eastern North Carolina Phone: 252-527-2223 Email: RobertMoore@RileyOutdoor.com Insider caught up with the owner of Riley Outdoor, Robert Moore. Robert, you have ownership interests in both Riley Outdoor and Patriot Outdoor. Is the strategy to sell inventory […]
Sean Reilly on why digital billboards have higher margins.
Insider is Sean Reilly fan. He’s a straight talker with a detailed command of the business. Insider learns something new every time Reilly speaks. Here’s a summary of Reilly’s comments at last week’s Wells Fargo Media and Telecom Conference. His 30 minute talk is archived on Lamar’s website. On the […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]
Nate Sterner Promoted to President at Apple Outdoor
York, PA 11/7/2017 – The Stewart Companies is pleased to announce the promotion of Nate Sterner to President of Apple Outdoor, a York, PA-based billboard media company and division of the Stewart Companies. Sterner started with the company at its inception in 1999 as General Manager and was promoted to […]
Company of the Day: Renaissance Outdoor
Company: Renaissance Outdoor Advertising Markets: Florida Headquarters: 1121 W. Pointe Vista Path, Hernando, Florida 34442-6299 Phone: 352-533-4330 Renaissance Outdoor operates 11 billboard structures in eastern Florida’s Citrus County. The firm was started in 1988 and is locally owned and operated. The company operates in the following communities: Hernando Dunnellon Citrus […]
Billboard Insider Classifieds November 11, 2017
Billboard Insider Classifieds work: “We have written new insurance business as a result of our ad in Billboard Insider.” Stu Lee, Bassler Insurance “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost […]
iHeart Media Shares Drop 50%
Insider’s last update on iHeart Media debt problems detailed iHeart’s proposal to give junior bondholders and private-equity owners, Bain Capital and Thomas H. Lee Partners, more than 50% of iHeartMedia equity and 30% of what it owns of Clear Channel, with the rest going to senior bondholders and term loan […]
Intersection Completes $150 Million Equity Raise to Power Smart Cities Vision
NEW YORK–(BUSINESS WIRE)–Intersection, the leading smart cities technology and media company, focused on transforming the urban experience by connecting the digital and physical worlds, today announced the close of a $150 million funding round. The investment was made by a consortium of investors led by Graham Holdings Company, with participation […]
A double-faced wall mural.
Here’s a fascinating 1 minute video on an Overall Murals lenticular mural wall for Ben and Jerry’s. Who knew you could turn a wall mural into a double face? The project was installed along the Williamsburg, Brooklyn waterfront. Viewed from one direction the wall says “Anyway you slice it.” Viewed from the […]