Other News

Rate This Board by Out of Home Creative

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided […]

Seth Rogan Talks about a billboard on the Golden Globes

Seth Rogan talked about the power of OOH at Sunday’s Golden Globe Awards.  Here’s what he said about a billboard he saw on Highland Boulevard in  2003 for movie called “The Room”: “…it was The Room and it has this strange billboard.  And there here was no studio.  And there […]

Company of the Day – Vector Media

Company: Vector Media Headquarters: 560 Lexington Avenue, New York NY 10022 Phone: 212.557.9405 U. S. Markets: Atlanta Austin Boston Chicago Dallas Houston Las Vegas Los Angeles Miami New York Philadelphia Phoenix San Antonio San Diego San Francisco Washington DC About Vector Media Vector started as a small billboard company with […]

“Three Billboards” Sweeps Golden Globes

By Ken Klein, Executive Vice President, OAAA As Hollywood enters the award season, billboards are cheering a critically acclaimed film with “billboard” in the movie’s title. The small-town revenge drama “Three Billboards Outside Ebbing, Missouri” won four Golden Globes on January 7 at the award show broadcast on NBC from […]

Roberts on What to Do When You’ve Won the Business.

This is the last installment of a series discussing how to successfully transition from winning a sale to producing a billboard ad.  Insider previously interviewed Debbie Collvins of Billboards, Etc and and Greg Callaham or Greg Callaham Design.  Today we talk with OBIE nominated billboard designer Melody Roberts, the founder […]

USA Outdoor

Company:  USA Outdoor Markets:  Iowa, Kansas, Missouri, Nebraska Headquarters: 409 E 25th St, Suite 5, Kearey NE  68847 Phone: 308-236-1511 Email: info@usaoutdoor.net USA outdoor operates a billboard plant in the upper midwest.  The company is owned by Russ Hilliard.  Russ built more than 100 cable TV systems prior to entering […]

Orlando Looking at Swapping Static Billboards for Digitals

With a goal to eliminate billboards along the city’s main streets and in pedestrian-friendly districts, the City of Orlando is considering allowing static boards to be swapped out for digital signs. The Orlando Sentinel reports that the City Council is meeting this week  and the expectation is they will approve […]

Billboard Insider Classifieds January 5, 2017

Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider.  We are glad we did.  The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]

Why Insider Joined the OAAA and Why You Should Too

Insider runs a 55-face billboard plant and watches every penny. One of the best investments he makes each year is his membership in OAAA.  Here are four reasons why. Legal Advocacy In October 2017, the US Supreme Court ended Scenic America’s four-year legal attack on digital billboards. Guess who organized the […]

Billboard Legal: What Happens When A City Changes the Rules?

You need to be careful about spending money to develop signs until you have your permit in hand.  That’s the lesson of Image Media v City of Chicago. Chicago used to have an unusual regulatory process for approving large billboards.  A billboard company which wanted a permit for a billboard […]