Other News

Company of the Day – Las Vegas Billboards

Company: Las Vegas Billboards Headquarters: 6233 Dean Martin Dr. Las Vegas, NV 89118 Market: Nevada Phone:  (702) 837-7822 Email: info@lasvegasbillboards.com Las Vegas Billboards is a second-generation, family-owned and operated company with decades of experience. The Harris family has been proud to serve the Las Vegas area for over 30 years. Dave […]

Vistar Media’s Provenzano makes ooh predictions

Between now and the end of the year Insider will be asking industry leaders to make predictions for out of home in 2019.  Today Vistar Media CEO and Co-Founder Michael Provenzano makes his predictions.  Vistar Media operates a platform which enables programmatic buying of digital out of home media. 1)  […]

Current Ad Trends from the Sector Level

Last week, OAAA Chief Marketing Officer Stephen Freitas participated on a panel during the annual Wells Fargo Media Summit in New York. The panel, Current Ad Trends from the Sector Level, also featured other trade group executives including, Erica Farber, Radio Advertising Bureau (RAB), and Steve Lanzano, Television Bureau of […]

Transport of London Bans Junk Food Ads

Junk food advertising will be banned on the entire Transport of London network starting February 25, 2019.  The mayor of London says the ban is necessary to tackle child obesity.  The advertising restrictions include the following: advertisements that directly feature food and/or non-alcoholic drink considered to be high in fat, […]

Company of the Day: Lakeland Outdoor

Company: Lakeland Outdoor Markets: Florida Headquarters: 215 E Bay Street, Suite 7, Lakeland, Florida  33810 Phone: 863-603-0373 Email: koertel@lakelandoutdoor.com Lakeland Outdoor operates a 131 face billboard billboard plant in central Florida including two digital billboards.  The firm’s plant is centered on Lakeland, Florida, approximately 45 minutes east of Tampa.  Kathy Oertel is the firm’s general […]

How to Improve OOH Sales Skills

Last week Haleigh Powell of Huntington Outdoor wrote about how to overcome the 5 ooh sales obstacles.  Today she talks about how to improve your ooh sales skills. When it comes right down to it, selling anything is hard work. It’s no easy task creating and maintaining good relationships with […]

Out of Home Magical for Daniel Chan

Bay Area magician Daniel Chan is a fan of billboards.   He’s used them to effectively promote his business.  Chan is currently running an ad on a 15′ x 27′ double-sided, digital billboard located in Hayward, CA. Visible to traffic traveling to and from Hayward, San Leandro and Union City. SF […]

Decaux to keynote 60th FEPE Congress

International Out of Home association FEPE International’s 60th anniversary Congress is now open for registrations. Congress, with the theme The Fame Game, will be held at the Intercontinental Hotel in Dubai from May 1 to 3 2019. The Keynote Speaker is Jean-Charles Decaux. Jean-Charles alternates with his brother Jean-Francois Decaux […]

Company of the Day – Liberty Outdoor

Company: Liberty Outdoor Headquarters: 4114 Route 176, Crystal Lake, IL 60014 Market: Greater Crystal Lake, IL area, between Milwaukee and Chicago Phone: 815.459.1776 Email: bjavor@libertyoutdooradvertising.com Liberty Outdoor Advertising has been specializing in Billboard advertising since 1982. They currently are operating 144 faces at 44 locations throughout McHenry County.  In addition to billboards, Liberty […]

Hamlin on CA 3168

Richard Hamlin, a California out of home attorney sent Insider this notice of a recently enacted law which impacts California out of home companies.  If you have questions about the law contact Richard at 310-216-2165 or rhamlin@hamlinlaw.com From time to time we spot a new case or statute that we […]