Vendor: Formetco Products: Digital Billboards, Billboard Hardware, Billboard Lighting, Safety Equipment Address: 2963 Pleasant Hill Rd., Duluth Georgia 30096 Phone: 1-800-367-6382 Formetco is a privately-held firm which manufactures digital signs and sells billboard products. Jock Gibb is Vice President of Sales. He began his career with Formetco in 1993. Today, […]
As a service, OAAA is providing a quick way to congratulate local Olympic winners on digital billboards. This article explains how it happened. On February 11: “Send me the template,” said a billboard GM in northern Ohio, “and I’ll get that up right away.” It was 7:37 in the morning. […]
Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]
Scott Fiaschetti of Geopath interviewed Larry Clark, Christine Lanziano and Jeff Randazzo of Digital Outdoor Advertising about how their streamlined RFP process helps 112 independent out of home advertising companies compete for advertising. An interesting read if you are an independent out of home advertising company looking for additional digital […]
OSHA has a searchable database on accidents and fatalities. Insider sorted the database based on the NAICS code 541850 (outdoor advertising) and the results were encouraging. Accidents and fatalities are trending down. Annual outdoor advertising accidents and fatalities were 1.6 and 0.8, respectively, for the last five years versus a […]
Last week Insider published the 2018 out of home website rankings. Insider is getting requests from companies wishing to improve their websites. Here are the five steps you can take to improve your out of home advertising website. Ad sign video. Only 7% of out of home websites do this. […]
Company: Ace Outdoor Advertising Market: California Headquarters: 89801 Sunset Blvd., West Hollywood, CA 90069 Phone: 310-467-8072 Email: andrew@ace-outdoor.com Ace Outdoor operates seven high profile billboard structures with 13 faces on Sunset Strip in West Hollywood. Ace is managed by Andrew Bilanzich who was a punter for the 1995 Nebraska cornhuskers national championship football team during college. The […]
Catalyst Outdoor founders (from left): CEO Thaddeus Bartkowski, Crystal Crawford, Patrick Wolfington Catalyst Outdoor has divested a majority of its assets to Lamar and Clear Channel Outdoor in order to focus on developing non traditional structures nationwide. The terms of the transactions were not disclosed but Sign Value’s Paul Wright, […]
Did you know? The first dental school in the world was founded in Baltimore in 1840. Francis Scott Key wrote the National Anthem while watching the bombardment of Fort McHenry during the War of 1812. This week’s Geopath Market Spotlight focuses on the Baltimore DMA. Infographics for the top DMAs […]
The Drum has a interesting article on Unilever and how it may be allocating their Multi-billion dollar marketing budget. For those of you who do not know, Unilever includes, among others, the following well known brands: Unilever will be addressing the IAB Annual Leadership Meeting, asking them to […]
